You Can’t Make Smart Marketing Decisions Without This Data

Written by Susan Dunn, MA, marketing coach


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·How many visitors have returned to view your site a second time, and how long they waited between visits

·What operating systems they have

·Whether their browsers support Java and Javascript

·Whether their browser supports cookies and has them enabled

·The most common browser type

·Top paths

Here arerepparttar URLs for five web tracking systems:

WebTrends, http://www.netiq.com/products/wrs rial.asp

SideTracker, http://sitetracker.com/

StatCounter, http://www.statcounter.com/

Extreme Tracking, http://extreme-dm.com racking/?reg

Opentracker, http://www.opentracker.net/pages/features.jsp

Get to know all you can aboutrepparttar 104783 people who come to your website, and what gets them there. Only in that way can you focus your marketing program.

©Susan Dunn is an Internet marketing coach who specializes in professional services and small businesses. All services offered including web design, optimization, and eBook writing and launch. Visit her on the web at www.webstrategies.cc and mailto:sdunn@susandunn.cc for free ezine, put “checklist” for subject line.


How to Select Sales People More Effectively

Written by Susan Dunn, MA, Certified Emotional Intelligence Coach


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EQ relates to retention, as well. Sales reps at a computer company hired on their EQ were 90% more likely to finish their training, and sales people at a national furniture retailer hired based on emotional intelligence had halfrepparttar dropout rate during their first year. (Hay/McBer Research and Innovation Group, 1997). [Source: www.eiconsortium.org]

Requiring candidates to take an online EQ assessment and having an EQ coach interpret results for you would give you valuable information. Credentials, work history and references are only part ofrepparttar 104782 story, and, as you probably know,repparttar 104783 lesser part.

For your professional development, andrepparttar 104784 success of your company, I would suggest working with a certified Emotional Intelligence coach onrepparttar 104785 selection procedure. Includerepparttar 104786 coach on your teleconference calls, then process applicants afterwards, going overrepparttar 104787 EQ assessment, and it will jumpstart your proficiency in this area. Coaches are particularly used to phone work.

©Susan Dunn, MA Clinical Psychology, The EQ Coach, http://www.susandunn.cc. “Don’t Disappoint Her Again™ EQ training for men. Coaching for all your needs, business and personal. EQ coach training and certification, www.eqcoach.net. Mailto:sdunn@susandunn.cc for free ezines.


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