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·How many visitors have returned to view your site a second time, and how long they waited between visits
·What operating systems they have
·Whether their browsers support Java and Javascript
·Whether their browser supports cookies and has them enabled
·The most common browser type
·Top paths
Here are URLs for five web tracking systems:
WebTrends, http://www.netiq.com/products/wrs rial.asp
SideTracker, http://sitetracker.com/
StatCounter, http://www.statcounter.com/
Extreme Tracking, http://extreme-dm.com racking/?reg
Opentracker, http://www.opentracker.net/pages/features.jsp
Get to know all you can about people who come to your website, and what gets them there. Only in that way can you focus your marketing program.
©Susan Dunn is an Internet marketing coach who specializes in professional services and small businesses. All services offered including web design, optimization, and eBook writing and launch. Visit her on the web at www.webstrategies.cc and mailto:sdunn@susandunn.cc for free ezine, put “checklist” for subject line.