Yellow Page Advertisers: Your Calls are Going to Decrease -Here's the Remedy

Written by Dr. Lynella Grant


Continued from page 1

Follow these steps, with them all sending a clear, consistent message

1.Get listed in Internet Yellow Pages (IYP); there are many of them; some are free 2.Make sure your website providesrepparttar information search engines require for Local Search. Learn how to do that at http:www.yellowpagesage.com/localsearch.html 3.Beef up your website withrepparttar 100656 information customers look for (or join a portal of local businesses) 4.Submit articles about your enterprise online; find extensive assistance at http://www.promotewitharticles.com

Keep track of what's delivering new business. Commit to asking every new customer and caller how they found you. That'srepparttar 100657 only way to know which method is winning; or where to shift emphasis and money forrepparttar 100658 next year.

Pursue ways to increase business from your existing customers

The value of Yellow Page advertising is mainly to attract new customers. People who know you already are more likely to find your number inrepparttar 100659 business white (alphabetical) listings. Start working harder to strengthen those relationships so they stay loyal. Efforts spent to serve them better (or to get referrals from them) does more for profits than constantly chasing new customers can.

Get started well BEFORErepparttar 100660 directory deadline

Some day soon it's time to renew your directory listing for another year. Let this berepparttar 100661 year that you've figured out your strategy well in advance. Make your new strategy a front-burner, squeeky-wheel priority. Yellow Page Smarts, http://www.yellowpagesage.com/smarts.html explains how to make your Yellow Page ad and Internet marketing support each together effectively.

If your next directory deadline hasn't come yet, there's still time to change your ad for next year (like add your website address address - a study found 60% of directory users only call Yellow Page ads with a website!). If you're already committed, spendrepparttar 100662 next year gettingrepparttar 100663 rest of your strategy in place. Your timely efforts can compensate forrepparttar 100664 decline in Yellow Page advertising's effectiveness. And you won't be caught off guard. © 2004, Lynella Grant



--Dr. Lynella Grant Author, Yellow Page Smarts, Make more money from your Directory ad in tandem with your Web site. Get a YP ad critique. 719-395-9450 mailto:grant@yellowpagesage.com Free YP resources at http://www.yellowpagesage.com


VoIP Communications Joins Escape International as Representative of Team Manager

Written by VoIP Communications


Continued from page 1

We here at VoIP Communications are another example ofrepparttar changing face ofrepparttar 100655 telephone industry. A decade ago, nearly every phone call at one point userepparttar 100656 expensive, privately owned and heavily taxed and regulated local phone network. But VoIP technology allowsrepparttar 100657 same calls to userepparttar 100658 Internet--a haven from taxes and regulations-- that makes them much cheaper, and Packet8 (www.VoIPPACKET8.net). See Atlanta Journal-Constitution cover story “Ask Clark Howard“, dated 16 November 2004, paged IE3. Listen Clark Howard’s radio show 1-4pm Mondays-Fridays on WSB-AM (750). Have questions about VoIP? Visit www.ajc.com/buyersedge

Traditional telephone operators first used VoIP technology to cut down on their own costs. Two years ago, commercial services such as Vonage helped seedrepparttar 100659 market for using a broadband connection to make and receive calls from any phone number. By year's end, a million U.S. homes will be using broadband to make phone calls, and 10 million by 2008, several analysts have predicted.

About VoIP Communications

Voice over Internet Protocol (VoIP) Communications,repparttar 100660 Founder LTC Nate Perkins USA, Ret.,repparttar 100661 Chairman and CEO, VoIP Communications, a Broadband Videophones: http://www.voippacket8.net. Starting at $19.95 unlimited U.S. & Canada Calling. The author ofrepparttar 100662 bestseller book: NATE PERKINS LIVE! WE'RE AT A CROSSROAD. TALK TO ME (see page 101). http://www.nateperkinslive.com "Is dedicated torepparttar 100663 President ofrepparttar 100664 United States, George W. Bush, andrepparttar 100665 Republican Party 2004. LTC Nate Perkins, USA, (RET) isrepparttar 100666 most controversial TV host/ Radio host in Atlanta, Georgia. He is a 24-years disabled-veteran combat veteran".

For more information, visit wed sites www.VoIPPACKET8.net or http://www.nateperkinslive.com, free call 1-866-904-VoIP, fax to 1-678-565-8733. VoIP Communications is a disabled-veteran company, located in SOCKBRIDGE VILLAGE at 893 Highway 138 W Suite 10, Stockbridge, and Georgia 30281. A member of DSL Reports Gold and The Fierce15. Representative Team Manger With Escape International.

About Escape International

Escape International Incorporated, a privately held company, founded in 2001 is a marketing company focused primarily on telecom products and services. A second division exists specializing in wellness products. Escape prides itself on being a legitimately free network marketing company with income opportunities ranging from stay at home part time income to full time business opportunities. Escape is managed by a strong team of highly experienced individuals with over forty years of combined experience inrepparttar 100667 industry. For additional company information, visitrepparttar 100668 Escape International Website at: http://www.escapeinternational.com/

NOTE: 8x8,repparttar 100669 8x8 logo, Packet8,repparttar 100670 Packet8 logo and Packet8 Virtual Office are trademarks of 8x8, Inc. All other trademarks arerepparttar 100671 property of their respective owners.

CONTACT: Nate Perkins of VoIP Communications, +1-800-994-VOIP, or CEO@VoIPPACTE8.NET

Web site: http://www.voippacket8.net/

Web site: http://www.escapeinternational.com/

Web site: http://www.8x8.com/

About 8x8, Inc.

VoIP (voice over internet protocol) service provider 8x8, Inc. offers internet-based telephony solutions (www.packet8.net) for individual residential and business users as well as small to medium sized business organizations. In addition to regular Packet8 VoIP service plans, priced as low as $19.95 per month for unlimited anytime calling torepparttar 100672 U.S. and Canada, 8x8 now offersrepparttar 100673 Packet8 DV 326 VideoPhone,repparttar 100674 industry's first stand alone broadband -more- Consumer videophone. Packet8 Virtual Office, 8x8's VoIP system for small to medium sized businesses, is a hosted PBX solution comprised of powerful business class features. For additional company information, visit 8x8's web site at www.8x8.com.

Nasdaq quotes delayed at least 15 minutes, all others at least 20 minutes. By accessing this page you agree torepparttar 100675 following Terms and Conditions. Historical data supplied by Genesis Financial Data Services Conference calls info supplied by OpenCompany Fundamental data supplied by Mergent, Inc. Stock Quote data supplied by Comstock and DTN The Dow Jones Indexes are compiled and distributed by Dow Jones & Company, Inc. and have been licensed for use. © 2004 Dow Jones & Company, Inc.

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