Writing Made Them Rich #1: JK Rowling

Written by Michael Southon

Continued from page 1

The Philosopher's Stone was published on 30 June, 1997 and was an instant success.

The book was published under her initials because her publisher feared that boys would be less likely to readrepparttar book if they knew it was written by a woman.

At a book fair in Italy later that year, Scholastic Books boughtrepparttar 129576 American rights for $105,000, an unheard of figure for a children's writer with only one book to her name.

It was published inrepparttar 129577 States in 1998 withrepparttar 129578 title 'Harry Potter andrepparttar 129579 Sorcerer's Stone'.

The sequel - 'Harry Potter andrepparttar 129580 Chamber of Secrets' - was published in June of 1999 and later that same year,repparttar 129581 third book inrepparttar 129582 series was released, 'Harry Potter andrepparttar 129583 Prisoner of Azkaban'.

Byrepparttar 129584 time her fourth book appeared in 2000 - 'Harry Potter and The Goblet of Fire' -repparttar 129585 series had become an international phenomenon:repparttar 129586 initial print run for her 4th book was 1.5 million copies inrepparttar 129587 UK and 3.8 million inrepparttar 129588 US.

By 2000, JK Rowland had becomerepparttar 129589 highest-earning woman in Britain, with an income of more than 20.5 million ($29.3m) inrepparttar 129590 previous year.

In 2001 her annual earnings were estimated at over 24m, ($34.3m) placing her between Madonna and Paul McCartney inrepparttar 129591 ranks of high-earning celebrities.

In October 1998 Warner Brothers boughtrepparttar 129592 rights to 'Harry Potter andrepparttar 129593 Sorcerer's Stone' and its sequel ('Harry Potter andrepparttar 129594 Chamber Of Secrets'), forrepparttar 129595 tidy sum of $700,000.

Withrepparttar 129596 release ofrepparttar 129597 first Harry Potter film, J.K. Rowling's total earnings are estimated to have exceeded $100 million.

In March 2001 she was awarded an OBE (Order ofrepparttar 129598 British Empire) byrepparttar 129599 Queen, for services to children's literature.

Michael Southon has been writing for the Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. Click here to find out more: http://www.ezine-writer.com

7 Emotional Appeals You Can Use To Super Charge Your Headlines!

Written by Joanne L. Mason

Continued from page 1

"125 Ways To Get More Accomplished In Less Time"

4. The desire to avoid effort

In addition to saving time, we also want to save effort. Here's an example of a great headline that guarantees a simple solution to an otherwise difficult process:

"Six Easy Steps To Making A Fortune In Mail Order"

5. The desire to gain knowledge

Instinctively, one ofrepparttar greatest emotional desires in humans is to gain knowledge. Here's one way that you can use that natural curiosity in your headlines to magically appeal to customers: "Discover How To Turn Your Passions Into A Profitable Business"

6. The desire to be more successful

This is a universal appeal because no one wants to be a failure. This type of headline also works well with parents because in addition to their own success they also want to help their children to succeed. Here's a headline that uses that angle:

"Here's How To Help Your Children Succeed In School"

7. The desire to avoid loss

Customers need to know that they won't take a loss if they try out your products. Notice how this "guarantee headline" reversesrepparttar 129575 risk and lets your potential customers know that they have nothing to lose by doing business with you:

"Learn How To Get As Much Credit As You'll Ever Need...100% Guaranteed!"

When you understand what your prospects want it's easy to write headlines that appeal to that particular desire. Give them what they want to help them make more money, save time, gain knowledge or become more successful. Tap into whatever it is that they desire most and watch your sales increase dramatically.

Joanne L. Mason is the publisher of the Sales Letters Secrets, your source for great ideas, tips and techniques for creating winning sales letters. Get your FREE subscription online at www.moneymakingsalesletters.com/ezine.html Discover How To Instantly Grab The Attention Of More Customers And Increase Your Sales By Up To 1700%" http://www.moneymakingsalesletters.com/greatheadlines

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