Write Your Life

Written by David Leonhardt


Continued from page 1

That paper is your life. We can let fate take its course, splashingrepparttar splendor of life's stray mashed potatoes across our lives, or we can define our own meaning. It's up to each of us. What's your choice?

Isn't this a great little exercise to pass along to your friends?

This inspiration was first published in Your Daily Dose of Happiness at http://TheHappyGuy.com/daily-happiness-free-ezine.html . The author is David Leonhardt, The Happy Guy, author of The Get Happy Workbook at http://TheHappyGuy.com/happiness-workbook.html . Visit his web site at http://TheHappyGuy.com .


Those Telltale Typos

Written by Marcia Yudkin


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* Actually dial all phone or fax numbers to make sure you haven't transposed digits or worse. It's common for people to confuse their own phone and fax numbers, for instance. Test URLs inrepparttar same way, and carefully examine ZIP codes and street numbers.

* In a recurrent publication, like a newsletter, or a letter you're adapting for a new recipient, make sure you've appropriately changed all dates and no-longer-relevant information deep inrepparttar 129247 piece.

* Confirmrepparttar 129248 spelling of all place names, company names and proper names. Oftenrepparttar 129249 reference desk of a public library will check atlases and business encyclopedias for you over repparttar 129250 phone.

* Take another look at stated prices. Missing decimal points, switched numbers, shipping costs updated in one spot and not another all bollix uprepparttar 129251 ordering process.

* Double-check your headlines and any corrections or additional copy inserted atrepparttar 129252 last minute. Mistakes there are hardest to see.

Not convinced that misspellings make a difference? Recently in Wellesley, Massachusetts, a man handed a bank teller a note that read: "Give me your 10s and 20s and no die pack." Distracted byrepparttar 129253 misspelling of "die" for "dye,"repparttar 129254 teller had to rereadrepparttar 129255 note to realize that this was an attempted stickup. Indignant, she crumpled uprepparttar 129256 note and toldrepparttar 129257 guy, "I'm not going to give you any money. Now getrepparttar 129258 hell out of here." He obeyed, his message having failed to get across.

Marcia Yudkin is the author of the classic guide to comprehensive PR, "6 Steps to Free Publicity," now for sale in an updated edition at Amazon.com and in bookstores everywhere. She also spills the secrets on advanced tactics for today's publicity seekers in "Powerful, Painless Online Publicity," available from www.yudkin.com/powerpr.htm .


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