When it's finally way I want it, I count words. I usually try to stay around 500 words and format to 60 characters per line. It's easier to get published if article is not too long and is correctly formatted. Also, more people will read a shorter article than a much longer one.

After I'm satisfied with final draft, I'll write a short cover letter to each editor, personalized with their name. I tell them title, word count, and a short two to three sentence description of article. I then copy and paste it into email below cover letter. I do NOT send it as an attachment. Attachments do not get opened due to all viruses we have. I always send as plain text, never HTML format.

Next, I get my list of editors that I submit to and start submitting to them individually, according to their guidelines. Some editors prefer you to request to submit an article, and when I do, I tell them title, word count and brief description of article. Most will let you submit article at once with "Article" in subject line of email. I usually receive an acknowledgement from editors with a personal comment on my article, and date they expect to publish it.

And that's all there is to it! I'm always surprised to see myself in print. I never thought of myself as a writer, (except email!) And now I've received several requests for weekly or monthly articles.

Guess I'd better get busy!

ONE "GURU" AT A TIME PLEASE!

So what should you be doing to build your own successful online business?

For me (and for those who I have tutored), answer has been to select one 'all round expert' to follow. Find a marketing "guru" who you feel comfortable with. Someone who you've read a little about and believe can educate you in rights and wrongs of online product creation and marketing.

Most importantly, take a look at writing style of "guru" you are thinking of learning from. And ask yourself?

> Is this a writing style that I can understand?

> Does this "guru" have a natural ability to put a lot of information across to me in a clear and readable fashion?

And most importantly of all...

> Has this so called "guru" really done this for themselves? Or to put it another way - do they know what they're talking about?

NOW FOCUS ON THIS ONE PERSON UNTIL YOU'VE ACHIEVED ONLINE SUCCESS

Having answered above questions and chosen your expert - *follow them* until you have become successful yourself.

If you've chosen wisely, then having purchased some of your gurus information, they won't mind when you come back to ask occasional direct question.

For example, I frequently receive emails like:

"Michael, I read what you said about XYZ, but could you point me in right direction to achieve this other important challenge?"

Follow a knowledgeable expert and they won't mind sharing a little extra information with you.

But, best of all if you concentrate on one person's advice at a time, you are far more likely to make a success of your own online business - if only because you won't waste loads of your time trying out a little bit from everyone, and being pulled in so many directions that you end up achieving nothing.

To your online marketing success!

Michael Green Developer of "Create & Sell Products Online" toolkit. ------------------------------- ABOUT THE AUTHOR:

Michael Green has developed a toolkit to allow you to develop your own money-making online business. His latest toolkit shows you exactly how to follow in his footsteps. Create your own business at --> http://www.CreateAndSellPRODUCTSonline.com