Marketing: Would you pay for lousy service?

Would you pay for lousy service?

Written by Linda Landry

Continued from page 1
relations daily. I am confident you would not treat anyone utilizing your services with such disdain and lack of consideration. It is, in my opinion, sad that repparttar

lower court system has given this business person a 'license' to misquote himself and to mistreat his customers. I can only conclude that in his type of business, a mover, he does not base his success on REPEAT business or even referrals. He gets a LIVE ONE and milks it for all it is worth. Who can argue with repparttar 121084

mover when they are required to leave a premises within 24 hours and lack a truck or other assistance to load their belongings? Few, if any. We may at times have repparttar 121085

misperception that one subscriber, customer or downline can be replaced by another. That may be true to a degree; but it does not mean repparttar 121086

next in line will be a more diligent downline, faithful subscriber or repeat customer! What is repparttar 121087

moral of this story? Treat your associations as you would be treated. Each encounter, transaction, opportunity is unique. Let us revel in repparttar 121088

"specialness" of repparttar 121089

moment and contact. Let us treat each other like GOLD! Remember; what goes around, comes around. Here is to OUR online success. Together we will foster repparttar 121090

progression of our online opportunities and thereby reap repparttar 121091

benefits of this New Frontier.

Publisher of CYBERSHOPNEWS as well as repparttar 121093 proprietor of two retail websites: Galleryogifts for your gift giving needs at: http://www.galleryogifts.com Galleryodefense for your home/personal safety needs at: http://www.galleryodefense.com This article may be reprinted in it's entirety and without permission with repparttar 121094 resource box included/intact.> ````````````````````````````````````````````````````````````````````````````````````````````````````````

Linda Landry is a net newbie with two retail sites and a new ezine, CYBERSHOPNEWS. She is a publisher dedicated to providing informative and inspirational articles and an affordable media for you to promote your online biz opps.

4 Sure Ways to Keep Your Customers Coming Back

Written by Jean Lam

Continued from page 1

And while you're at it, make sure that anything labeled "Coming Soon" will be actually coming soon. If it's not going to be ready within a week, take it down.

I'd also highly recommend that you go through your web site on a computer other than your own. It's amazing what you'll learn. That image that looks so great on your computer may actually be broken when viewed on someone else's! Make sure you take note of how long content and images are taking to come up.

If it takes more than 10 seconds for repparttar image of your product to appear, you're probably losing customers by repparttar 121083 truckload!

The idea here is to make your visitors comfortable enough to make a purchase from you. There is a direct correlation between how comfortable people are and how likely they are to make a purchase. And a web site where everything works is a comfortable place to be.

3) Check Out Free Content Providers

In a word: YES! Believe it or not, there are actually a number of places to find content on just about every topic imaginable that you can post on your site at no cost. Of course, repparttar 121084 quality of this content varies tremendously, so be sure to choose carefully.

You should be aware that some free content providers will try to take visitors away from your site. You may find, for example, that repparttar 121085 news headlines you've posted on your site whisk visitors away as soon as they click on them. Obviously, this is not what you want.

If you want to look into free content for your site, here are a few good places to start:

http://www.allnetarticles.com http://www.ultimateprofits.com

4) Never Throw Anything Away

Want to know an almost effortless way to make your site 50% more useful to your visitors? Archive your content. A study by online usability guru Jakob Nielsen showed that an archive of past content increases a site's usefulness by about 50%.

And since you've already produced repparttar 121086 content, it's no hassle to simply index all of those articles in an archive. And, believe me, your customers will be glad you did.

As your archive grows, you'll add credibility to your business, because your customers will be able to see how long you've been around. With all those extra pages, your customers should be hanging out at your site a little longer -- making them more comfortable and more likely to buy.

Having fresh content isn't about having today's news headlines scrolling across repparttar 121087 top of your homepage. As always, keep your eye on repparttar 121088 bottom line and ask yourself, "Is this content helping my sales"? If repparttar 121089 answer is YES, you know you're on repparttar 121090 right track.

Keep your site current and your content relevant, and I guarantee that your visitors will start spending more time there. And repparttar 121091 longer they stay, repparttar 121092 more dramatic repparttar 121093 impact will be on your profits!

------------------------------------------------------------------- Jean Lam is repparttar 121094 webmaster of http://www.zineguru.com - Your Web Marketing Power House. He is also repparttar 121095 editor and publisher of a twice monthly FREE ezine "Zine Guru". To subscribe, for cutting-edge internet marketing tips, tricks and techniques, send a blank email to mailto:zinegurunews@getresponse.com and receive 4 valuable ebooks.

Jean Lam is the webmaster of http://www.zineguru.com - Your Web Marketing Power House. He is also the editor and publisher of a twice monthly FREE ezine "Zine Guru". To subscribe, for cutting-edge internet marketing tips, tricks and techniques, send a blank email to mailto:zinegurunews@getresponse.com and receive 4 valuable ebooks.

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