Continued from page 1
In his early twenties, Detroit Entrepreneur Craig Nabat had a terrible time kicking his own cigarette habit, but he was finally able to quit after many attempts. For seven years Nabat kept his promise to himself he would never smoke again. Then one high-stressed lonely business trip to Hong Kong brought Nabat's nicotine addiction back with a thunder. He bummed a cigarette off a nearby bar patron; that single cigarette ended up bringing on a year and half 30 cigarette a day smoking habit. With
growth of his manufacturing and marketing business came more hours, more travel and more cigarettes. In a state of self-loathing, he turned skeptically to laser therapy as a last resort. To his surprise,
treatment made quitting smoking effortless.
Like Bernays, Nabat is in
business of marketing and PR. After being treated in Canada for his nicotine addiction in January 2003, he became passionate about opening his own laser therapy clinic in Los Angeles called Freedom Laser Therapy. Nabat has plans for an aggressive global public relations campaign that will rival Bernays PR wizardry to globally treat smokers' for their nicotine addiction.
Like Nabat, Bernays was a young, ambitious entrepreneur with unorthodox methods of delivering his marketing message to
masses. Bernays was extremely successful in lighting
torch for
tobacco industry, leaving
difficult job of dousing it for Nabat and other antismoking advocates.
Nabat's first hand battle with nicotine addiction sparked a fire in him to help other smokers who just can't seem to quit. In addition, Nabat is driven to change
perception of teens and young adults that smoking is no longer something cool to do. Nabat claims, "A marketing genius backed by millions in advertising dollars tricked us into thinking smoking is glamorous, cool, and sexy." "Now it is my quest to enlighten smokers that they were just duped and through
usage of laser therapy undue global damage already caused by cigarette smoking."
Freedom Laser Therapy 720 Wilshire Blvd. Third Floor Santa Monica, CA 90401 310-458-5558 Tel Los Angeles, CA 248-547-5600 Tel Royal Oak, MI info@freedomlasertherapy.com www.freedomlasertherapy.com

Karen is a registered psychologist, working under the advisement of Dr. Rueben Vaisman. Karen graduated from the California School of Professional Psychology with a doctorate in clinical psychology, with an emphasis in families and couples work.