Step 3 – Analyze results.  If successful, continue campaign since it is making you money and substitute your own products when ready.

Testing Method # 3 for Products

Step 1 – Make a wholesale purchase of some of a competitors product that is good quality.

Step 2 - Promote this product through world’s largest online marketplace, eBay.

Step 3 – Analyze results.  If successful, continue campaign and substitute your own products when ready.

The lessons you learn in these tests can save you a LOT of time and heartache.  If there is little interest, you will have to adjust your business idea and marketing approach or even consider another field entirely.

If these tests ARE successful, you now know how to market your own product or service successfully.  And for you actually built your subscriber list and possibly made income while doing it.

If you would like me to work with you to test your business idea, I'd be happy to help by showing you how to set up your own test online.  If you don't have time or don't feel comfortable setting up test yourself, I can connect you with an E-Business Tutor-trained Internet Marketing Virtual Assistant who can set up test for you.

The Internet offers great ways to test your business idea and it would be foolish not to test your idea before you throw a lot of money and time at it.

And yes, I DO have a real crystal ball if you want me to use it to see if your business will be successful.

Let's look at this from customer's perspective-

We're saying, "This is a great product." They're thinking, "I'm skeptical what's so great about it?"

We're saying, "This product will make your life easier." They're thinking, "Okay, but I can get same product somewhere else why should I buy from you?"

We're saying, "You need our product or service." They're thinking, "Why, I've gotten along okay without it this long."

We're saying, "In so many words and body language, I need you to buy this from me." They're thinking, "You're bugging me, I don't want to buy your product, go away."

People have a built in radar that detects when they think you're trying to sell them something, and when their radar detects this it automatically raises this built-in defense barrier to protect them from buying from you. Some sales people are so obnoxious that people will actually lower this barrier and buy from sales person to get him to go away. The pain of dealing with them was greater than pain of buying.

But they'll never buy again from these sales people. The remarkably successful people first find ways to be of value first, then people will want what they have because they sense they are getting back more in return. What they are getting is a bargain.

Having said all this, value like beauty is really in eyes of beholder. You don't have to become a doctor, athlete, or actor to be of value to others. Learn what people want and simply give it to them. There are certain basic human emotions that everyone wants but few provide them. So if you are one of few who learn to give people these things doesn't this make you valuable to them? Doesn't this make people want to do business with you because you are providing greater value? Sure it does.

Here is a list of some of things that people desire:

Make someone feel important, find someway to make them feel that they have a special way of doing something. Get them to talk about themselves. Find out something that they may have accomplished, no matter how small it may seem. And ask them to tell you about how they were able to accomplish this task. They will love telling you about it. You have to remember that to them their favorite topic is themselves.

The point is if you show genuine interest in them you are showing interest in their favorite topic. Automatically they drop their guard and will even discuss sales with you because, now you become more of a trusted friend - you are not just a sales person. But it can't be phony interest. People will see through that.

By showing interest in them you are providing value to them. And remember everyone truly is special. Don't ever judge someone by appearance by thinking, "They can't help me, no need to be nice to them." If you do this eventually other people will see this in you and think, "He is such a phony, he is only acting like this with me to get my business. He doesn't really care about me, only my money."

The point is people who really do want to provide others with value will develop an attitude of caring. When you show people you care you can't help but be rewarded and you mind will become conditioned to liking this caring and being of value to others as it will come to enjoy associated rewards.

In this regard we are almost like trained animals. Animal trainers get animals to do things they want by rewarding them when they do good and withholding rewards for incorrect behavior. Like animals don't we like doing things for which we receive rewards, of course we do.

Other tips I have found useful.

Smile and be courteous - remember what there is very little of, people cherish and crave it.

I know this is hard and I have done it but please resist urge to one-up or outdo other person. Let them have high ground. If they tell you about their weeklong Caribbean cruise resist urge to blurt in about your 2 week Caribbean cruise. You won't score any points doing this. Let them have glory.

And one last point, you don't have to be world famous and have secrets of life to give value to others. Remember most people have it backwards and are out just trying to sell others instead of offering them value.

In land of blind, one eye'd man is king. People always want to buy value and if you offer value you will never have a shortage of customers.