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How can this help a marketer? For starters, think of relationship building possibilities. Your customers and others can, in effect, help you build your pages, and really feel like they're part of your business. That will not only help establish your site as a valuable source of information in your field, but with regular wiki updates, your site will continually offer fresh spider food for search engines. Another example - think how nice it would be to have your documentation and support forum modified and updated by your users themselves.
There are already lots of wikis on every topic imaginable. If you want to be on front of this trend, check them out now!
John Calder is the owner/editor of The Ezine Dot Net. Subscribe Today and get real information YOU can use to help build your online business today! http://www.TheEzine.Net
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