Why is SEO so important to your site?

Written by Shawna Fennell

Continued from page 1

A few things to keep in mind when starting your SEO Journey:

1. Make sure you use HTML Links. Some designers want to use beautiful image map links from their home page. Although this looks great, it does not help you withrepparttar search engines. Place links on your pages torepparttar 138934 various pages to help not onlyrepparttar 138935 search engines find your pages but your visitors as well.

2. Frames...Well this is a hard one. Not only can some people not see frames,repparttar 138936 search engines have a hard time with them as well. Also, what if your customer stumbles into one ofrepparttar 138937 pages and does not seerepparttar 138938 frames? Just stay away from them all together.

3. DO NOT SPAM. Let me repeat this again. DO NOT SPAM. Spamming in any form is wrong. Most people consider spam as only used with emails. Wrong again unfortunately. Spamming will backfire on you. If search engines pick up onrepparttar 138939 fact that you are spamming, they have and will penalize your site.

Here are two examples of spam. a. Content Spam Data within a part of a Web resource designed for humans where that data is designed only for search engines to see b. Meta Spam Data within a Web resource that describes that resource or another Web resource inaccurately or (whenrepparttar 138940 data should be readable by humans) incoherently

Take your time when it comes to your websites SEO. Make small changes and watch your rankings. If you move up, great! Make more changes. If you move down, undo undo undo. Always keep records ofrepparttar 138941 changes you make so you can easily track what worked and what did not work for your site. Remember, we are in this forrepparttar 138942 long haul. Do it rightrepparttar 138943 first time and make it last.

Shawna Fennell is the owner of 1 Choice 4 YStore. A company dedicated to helping Online Stores. Please visit http://store.1choice4ystore.com For free advice and tips on SEO, Marketing, Design, and much more. You can also sign up for daily tips at http://blog.1choice4ystore.com

Is Ontology the Next Big Factor in Google's Algorithm?

Written by Bobby Heard

Continued from page 1

Not only is it important to have related keywords so that you can rank well forrepparttar keywords that youíve targeted, but if you do your homework properly you can actually generate quite a lot of traffic from strategically placed ontological words. If you think about it, it is a situation that will help you in more ways than one. Forget just dropping in a word here or there, make sure that you have a nice array of words that relate to your keywords. Donít hesitate to include them in your your meta tags and page titles. The underlying though behind Googleís change isrepparttar 138895 removal of spam. As long as you keep that in mind while writingrepparttar 138896 content of your web site, you will be fine.

If thereís one thing that we all hate when it comes torepparttar 138897 internet, itís spam. Now, Google has stepped up and insured itís searchers that, while Gmail is still a work in progress, they at least wonít have to deal with spam in their search results.

Bobby Heard (bheard@abalone.ca) is the Vice-President of Abalone Designsan Internet Marketing and SEO company in Vancouver, Canada, which offers great SEO results at affordable prices.

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