9. It builds relationship--the greatest marketing "tool" of all.
Be giving and personal in your responses to students' assignments. The person will have a chance to get to know and trust you, and we do business with people whom we like and whom we trust. Make connection in every way you can.

10. If you know and love your subject, and love people, this will show through. You'll naturally attract a following for your services and products
You are in a position to take advantage of teacher-archetype. Be faithful to it; use it wisely and well. A "teacher" holds a special place in our lives. We love thoser teachers who teach us well and with love. We naturally listen to them and look to them for guidance. Honor this archetype in all that you do, and your students will begin to look for you for other sources of learning and development. They'll also give you ideas for other products and services, and will refer you to friends. One of my students recommended my course to everyone else in his department.

There are many ways to use distance learning courses to market yourself and your products. Be a good teacher, and be creative, and opportunities are endless.

They are inexpensive to set up and run. There are coaches who can help you get started teaching DL. You may also want to read my Top Ten on getting started.

Permission is granted to reproduce article provided bio and links are kept intact. Courtesy copy appreciated. This article is around 700 words.

It takes many hours of research but basically, all info you need to actually create a Press Release can be found online with just a little digging on your part.

Just go to your favorite search engine and enter in words, "Press Release", and you will find a wealth of information.

Of course, if you do not want to bother with research, you can always make use of one of those "Press Release" services which can run you upwards of $500.

But, as I already mentioned, all info you need is online, there for taking. That is what I did.

Why pay when you can get it for FREE?

My first Press Release was so successful, that after just one week, I had to stop taking orders. It was too much for me to handle and process.

Better to stop taking orders for something you will not be able to supply than accept order and then be unable to fill it properly.

I got coverage in newspapers, magazines and on TV!

All of this media coverage was given to me for FREE!

And it all happened just because I emailed out around 100 Press Releases! There are literally thousands of such media contacts. Pick and choose according to what info it is that you are trying to publicize.

These people can reach millions of people with just one Press Release. That is why it is so important to tap this FREE resource for publicity and exposure.