Why I Don't Publish An Ezine...Even Though I Can't Seem To Shut Up!

Written by Roger J. Burke

Continued from page 1

Time is *all* we've got, inrepparttar final analysis, so it *must* be used wisely and profitably.

And, so it came to pass that She-Who-Must-Be-Obeyed looked at me critically - but kindly - one day and said, "Dear, why don't you take a rest from ezine writing...tell your subscribers about allrepparttar 124359 *really* good ezines that you read...that way, you won't leave them high and dry...and you'll have more time for finishing that book of yours. More time forrepparttar 124360 kids...and me, too!" Sherry arched one eyebrow, but smiled...sweetly.

She had a point.

Soothingly, she continued, "You can *always* come back to it...some day...when things are not so busy, hmmm?"

Strike two for Sherry.

I had to admit - it made sense. It was a real struggle, but with a sigh, I sent offrepparttar 124361 last edition, with allrepparttar 124362 necessary information aboutrepparttar 124363 ezines I valued highly. If my subscribers didn't sign up to them, well, at least they hadrepparttar 124364 information to act on, anytime they chose to.

I held ontorepparttar 124365 subscriber list, naturally, and email them from time to time, with useful and pertinent information. None has asked to be removed fromrepparttar 124366 mailing list yet.

Now, however, I could devote more time to those other - but necessary - tasks. You know,repparttar 124367 other ones that are about making money: getting e-books ready, promoting affiliate programs, developing business strategies andrepparttar 124368 like.

Don't get me wrong - ezines, of course, are also about making money, amongst other things. And, as Sherry said, one day, I may start another up, for I know there's one lurking inside me, somewhere - but not in online marketing per se.

I know there's a niche for us, out there...it's only a matter of time.

Roger Burke has been involved with computers since 1967, and has managed to break quite a few, over the years. He, and his wife Sherry, are now actively engaged in online self-publishing and promoting specific affiliate programs at http://online-wealth.com . If you have any comments or questions about this article, please send emails to mailto:webmaster@online-wealth.com . Copyright 2001, Online-Wealth. All rights reserved.

Publishing Your First E-Mail Newsletter

Written by Joanne Glasspoole

Continued from page 1

Although HTML newsletters are becoming more and more popular, I still opt forrepparttar good, old-fashioned text format. If you want to offer HTML newsletters to your subscribers, that's cool. Give themrepparttar 124358 option. But if they're using an older e-mail client that doesn't support HTML, you might as well delete your message before you send it, because they won't be able to read it.

I recommend formatting your e-mail newsletter as a text file. Do not use word processing functions, such as bullets, bold face and italics, becauserepparttar 124359 formatting is lost if your reader's e-mail software doesn't support rich text.

Instead of MS Word, I use a text editor called NoteTab Light to format my E-zine. It's a free download and works great because you can set your margins to 65 characters (or whatever you choose) and NoteTab Light doesrepparttar 124360 line breaks for you with a few keystrokes.

To download NoteTab Light, visit http://www.zdnet.com/downloads/stories/info/0,10615,24530,00.html

NoteTab Light is highly customizable. To change your user settings, click on View > Options >. Take a look at all ofrepparttar 124361 settings and configure to your liking. To configurerepparttar 124362 column wrap, go to Documents, check "Wrap to Column" and put 65 inrepparttar 124363 box. Then when you close out of there, click Document > Update Column Wrap, and, poof, your document will be correctly formatted at 65 character per line. (Note: You may need to make minor revisions to your layout, but it's easier than retyping.)

Once you have a format that meets your specifications, I recommend that you set up a template to use in NoteTab Light for future issues. It'll make your job much easier and quicker. I use templates for everything, including my e-mail newsletters.

For more information about e-publishing, visitrepparttar 124364 following resources onrepparttar 124365 Web:

Email Publishing Digest http://epdigest.com/

Ezine-Tips.com http://ezine-tips.com/

Copyright (c) 2001 by Joanne Glasspoole. Joanne Glasspoole is the editor/publisher of CYBER QUEST. Each issue is jam packed with original reports, news briefs, cool Webmaster tools, and more. To subscribe, send email to mailto:Majordomo@lists.kdv.com with "subscribe cyberquest" in the body of your message. Visit Joanne's web site at http://www.glasspoole.com

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