Systems. He offers an explanation:

"You commit career malpractice every time you do things in a

mediocre manner, every time you show up late, every time

you are unprepared. There is no inherent value in mediocrity,

no reason for people to stop and pay attention, nothing

worth bragging about. You will never hear anyone say,

"Hey, look at me! I'm mediocre and proud of it!"

"Being "world-class" has nothing to do with size, education,

or bloodline; it has everything to do with decision,

commitment, action, and persistence. Excellence is a

destination for anyone who appreciates, respects, and

demonstrates hard work and good judgment!"

How is business going to change this century?

Our final expert offers some words of advice to everyone

who is involved in business:

"Business is going to change more in next ten years than it

has in last fifty.

"If 1980s were about quality and 1990s were about

reengineering, then 2000s will be about velocity. About

how quickly nature of business will change. About how

quickly business itself will be transacted. About how

information access will alter lifestyle of consumers and

their expectations of business. Quality improvements and

business process improvements will occur far faster. When

the increase in velocity of business is great enough, very

nature of business changes. A manufacturer or retailer that

responds to changes in sales in hours instead of weeks is no

longer at heart a product company, but a service company

that has a product offering.

"Very few companies are using digital technology for new

processes that radically improve how they function, that give

them full benefit of all their employees' capabilities, and

that give them speed of response they will need to

compete in emerging high-speed business world."

These words were written by Bill Gates, chairman and chief

executive officer of Microsoft Corporation and arguably one

of most successful businessmen of century.

If you need advice about business, who are you going to call

your next door neighbour... or Bill Gates?

Don’t leave important answers to amateurs - always

ask an expert.

Right now, I can hear a lot of die-hard English Teachers screaming, "What are you saying? Your thesis has to come at BEGINNING of your argument, NOT at end!" Well, if you feel a little uncomfortable leaving your claim until end, or if you are afraid that your audience is not going to be able to understand what your argument is about, then you can use a technique perfected by politicians through ages: Be vague in beginning.

By "vague," I mean that you can choose to tell your audience what you are arguing ABOUT at beginning of your message, rather than what you are arguing FOR. For example, let's say that you are speaking to a group of gun owners about gun control -- if you say, "I think we should ban all handguns," you probably will not be able to get another word out, and even if you did, audience would probably not be listening.

However, if you started by saying, "I think something needs to be done about gun control" or "Let's talk about gun control issue," you have let your audience know what your topic is (so they won't be confused) but you have not stated your controversial claim yet (so they won't be upset). By being a little vague at beginning, you will find you have more of a chance of passing along your information without any "emotional roadblocks" getting in way.

Remember here that thinking behind this advice is to encourage communication, NOT trick your audience! The point is that you should structure your message, whether it is a sales letter, web page, or campaign speech, so that your listeners get information they need to make an informed decision. By holding your controversial material for end, you are ensuring that audience gets this information before they have a chance to talk themselves out of it!