"Who's In, Who's Out in the Continuing Saga of the Search Engine/Directory Wars"

Written by Merle

Continued from page 1

A new agreement has just been signed which will allow LookSmart's listings to appear on InfoSpace's meta-search product over at Excite and WebCrawler.com . Looksmart also provides results to InfoSpace's other sites http://www.Metacrawler.com and http://www.Dogpile.com

9) AOL Search: http://search.aol.com/

Recently signed with Google to use their search results and to display their sponsored links from their "Ad Words Select Program." Listings also come from The Open Directory Project. You can submit at ODP, or search throughrepparttar categories at AOL and findrepparttar 128359 best fit and clickrepparttar 128360 "submit a site" link atrepparttar 128361 bottom ofrepparttar 128362 page, which will take you over torepparttar 128363 ODP for submission. The top 3 sponsored links on AOL's search results page are pulled from repparttar 128364 top 3 ads in Google's Ad Words Select Program.

10) Hotbot http://hotbot.lycos.com/addurl.asp

Hotbot is owned by Lycos and is presently making some changes to their free submission page - how they will affect you remains to be seen. Results on Hotbot also come from Direct Hit and some from Inktomi andrepparttar 128365 ODP. You can also add your listing here by submitting to Lycos at http://searchservices.lycos.com/searchservices/

You can still submit for free, but you'll have to sign up as a member of Lycos first before they'll let you haverepparttar 128366 privilege. Hotbot also displaysrepparttar 128367 top 3 results from Overture on their search results page.

11) MSN Search: http://search.msn.com/

MSN Search pulls results from Looksmart, then when no more listings are found they pull from Inktomi's database. They also pull some results from Overture.com which they display atrepparttar 128368 bottom of repparttar 128369 page called "Web Pages."

You can't submit directly to MSN; you'll have to submit to Looksmart at http://listings.looksmart.com/?synd=zdd&chan=zddresults to show up here.

12) Ask Jeeves: http://askjeeves.com/

A different sort of directory where you perform searches by asking a question. There are two ways to get listed. The free way is to send an email to url@askjeeves.com with a URL and a brief description of your site. The other way is to go to http://ask.ineedhits.com and pay for inclusion. The first URL will run you $30.00; 2 or more only $18.00. The subscription period is 15 months. Since Ask Jeeves also owns Teoma, paying for submission will get you listed there, too.

Ask Jeeves also displays "Sponsored Links" on their results pages, withrepparttar 128370 top 4 bid positions from Overture being displayed there.

13) Netscape Search: http://search.netscape.com/

Results on Netscape come from The ODP and Netscape itself. Starting in August of 2002,repparttar 128371 "Partner Search Results" that are displayed will be pulled fromrepparttar 128372 top bids at Google's Ad Words Select Program. Overture hadrepparttar 128373 contract to supply sponsored links but recently lost out to Google. However, you'll still see Overture's links being displayed until August.

To get your site listed you can submit at The ODP http://dmoz.org/add.html

14) Teoma: AKA Direct Hit http://www.teoma.com/

Formerly called Direct Hit, this is now owned by Ask Jeeves and renamed Teoma. These guys are now positioning themselves to give Google a run for its money. Teoma also provides search results to Hotbot. Sponsored results are also pulled from Overture and displayed atrepparttar 128374 top of their search results pages.

The only way to submit directly to Teoma is to pay for submission at http://ask.ineedhits.com/ The first URL will run you $30.00, 2 or more URL's only 18.00 each for 15 months.

15) Lycos: http://searchservices.lycos.com/searchservices/

Lycos also owns Hotbot. Some of their listings come from The ODP, Fast Search/AllTheWeb with sponsored listings shown atrepparttar 128375 top ofrepparttar 128376 search results pages coming from Overture.com.

You can submit for free at.... http://searchservices.lycos.com/searchservices/lite_step1.aspor or opt for "Lycos InSite Select" pay submission, with an annual membership fee of $18.00 and annual cost per URL of $12.00. If you gorepparttar 128377 pay route you are guaranteed inclusion within 48 hours of submission.

16) AllTheWeb.com: http://www.alltheweb.com/

Owned by Fast Search, you can still submit your site for free with no guarantee of inclusion at http://www.alltheweb.com/add_url.php Some of AllTheWeb's search results are pulled directly from The ODP and Fast Search.

There you have it,repparttar 128378 who's and what's of who's still playing inrepparttar 128379 search engine games. Search engines /directories are always in a state of flux and it's quite possible byrepparttar 128380 time you read this some ofrepparttar 128381 information I've gathered for you may have changed. To keep abreast ofrepparttar 128382 changes I strongly suggest these sites and subscribing to their newsletters:

Search Engine Watch http://www.searchenginewatch.com/ Search Engine Guide http://www.searchengineguide.com/ Search Engine Headlines http://www.searchengineheadlines.com/

Bruce Clay has an excellent chart that showsrepparttar 128383 relationships ofrepparttar 128384 search engines and who's feeding off of who that is continually updated at:http://bruceclay.com/searchenginechart.pdf

You need to be quick to keep up with all ofrepparttar 128385 changes in this field so pay attention, because "Times they are a Changing" FAST!

Merle http://www.EzineAdAuction.com "Where some of the BEST Deals in Ezine Advertising are Made" Buy & Sell Ezine Ads in a live auction setting! Publishers sell off your excess inventory and Buyers pick up some Fantastic bargains. Go now!

Keyword killer Tips

Written by Shahnaz Rauf

Continued from page 1

-Save in Word Pad or your word processor.

-Checkrepparttar keywords inrepparttar 128358 `Meta Tags` atrepparttar 128359 page top.

-Userepparttar 128360 `Ctrl plus F` function of your keyboard / browser and do a find forrepparttar 128361 keyword. In fact it will help if you can print outrepparttar 128362 source document saved in your word processor. Then highlight on your print out with a red pen each time a keyword or a variation / mis-spelling of it appears.

-Noterepparttar 128363 keyword density ( how many times each ofrepparttar 128364 keywords is repeated).

-Noterepparttar 128365 approximate location ofrepparttar 128366 keywords onrepparttar 128367 page.

-Repeatrepparttar 128368 above forrepparttar 128369 top ten sites, compare and zero out onrepparttar 128370 common factors.

-Replicaterepparttar 128371 density, locations and variations on your page.

3.A word of Caution - Double check that your keyword is relevant to your content. Also make your site content rich.

Shahnaz Rauf Author. For Powerful Marketing tactics, Incredible articles, Free customizable viral ebooks, And High Impact copy writing. Visit The House Of viral E-books at http://www.snzeport.com

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