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Solution: Expand your business into other areas. Not just MLM.
4. Not Being Personal
MLM takes time, money, more time and more money to develop. As does any profitable business. However, in day of emails, fax machines, web sites, online video, and super technology, it is easier than ever to forget you are working with real live people with real live problems and worries. Adding a personal touch to process will build your credibility, and build trust with those you plan on working with.
Solution: Add a personal touch and build trust
Not Being Realistic
Technology makes it easier for you to contact more and more people at an ever growing rate. Which leads some people to hype up their claims. Hyped up claims are not always so outragous they instantly appear full of hype. Some of them are subtle, like, "No direct selling." Which seems like a benefit, because people hate to sell. In truth, direct selling is network marketing. You are not as aggressive about it. But you will, and always be selling something to someone.
Soltuion: Be Realistic and understand network marketing is a selling business.
Losing focus is easy. Thousands of ways to advertise and reach your market exist. Pick 1 or 2 or 3 of them. Not all of them. Focus on what works, and drop what doesn't. If you know it's not working after a few weeks, don't do it anymore. Truly effective advertising works in just a short time. Not 3 years. Save yourself time and money and find an alternate way to reach your market once way you're using proves itself to be ineffective.
Solution: Focus only on one, two or three advertising strategies at time. And focus on them until they prove to be ineffective.
Becoming a Computer Jocky
A Computer Jocky? What's that? Computer Jocky's are people who sit there in front of their computer and try to work their MLM business completely online. 24 hours per day, 7 days per week. This is just insanity. While world wide web does offer more affordable ways to reach your market. It isn't only game in town and placing print ads and sending sales letters to people offline is not only effective, but sometimes more effective.
Solution: Try advertising offline as well to expand your reach.
Respectfully, Joe Schroeder
Joe has authored 32 audiotapes, eight manuals, booklets, featured on the cover of Upline Magazine and Six Figure Income Magazine. Find out who Joe recommends for generic training and leads.
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