If you are really serious about your web site, you should check look of your pages not only on IE and Netscape, but even on AOL and WebTV. Take a look at this beautiful model cut in half and a disappearing act of one of my own pages: http://internetsuccesscoach.com/examples/warnerbra-N.html

WebTV, which is becoming increasingly popular, can mess up your pages big time. Pay attention, especially if you cater to visitors who are likely to surf from their living rooms (you do know a lot about your target market right?) See this Explorer/WebTV example: http://internetsuccesscoach.com/examples/webtv.html

Convinced that you need more than one? -------------------------------------- I am so glad you are! Here are places to get your downloads of most popular browsers -- it's free of cost.

Internet Explorer: http://www.microsoft.com/windows/ie/default.htm

Netscape: http://home.netscape.com/download/index.html

Web TV viewer http://developer.webtv.net/design ools/viewer

America On Line: This is not free, but $4.95 p/month light usage plan is worth price - go to http://aol.com

Download Lynx at: http://www.trill-home.com/lynx/binaries.html

For a complete collection of current browsers go to http://browserwatch.internet.com/browsers.html

If you use PC, you should also check how your web site looks on Mac (many surprises here as well). One thing is sure: a page that looks splendid in one browser might look horribly or be even completely *invisible* in another. If you are serious about your business, take it to heart!

Prospects and customers often ask similar questions. Your Q&A page not only gives people answers they may be looking for, but it lets them know they aren't alone. Others have same needs and questions they do.

3. Schedule online events. These can be online chats or streaming audio broadcasts. There are a number of services that provide free chat rooms. Live365.com will let you do free audio streaming.

The event can be a guest expert answering questions, an interview with a popular author, or even a meeting of your distributors or franchisees. Be sure to announce your online event well ahead of time. Give it plenty of promotion. Mention it often in your newsletter, on your site, even in your advertising.

4. Start an email discussion. Email is by far most popular feature of Internet. Some experts believe big increase in people using Net has been caused by massive number of people who use email several times each day.

You can harness power of email to build your online community. An email discussion is simply a system that shares email messages between everyone in group. Messages can flow freely or be edited, approved, or rejected by a moderator in your organization.

It only takes a few minutes to get your email discussion going. Yahoo Groups and Topica.com provide excellent and reliable free service.

5. This final idea is extremely simple, but very powerful. Post good comments from customers. Customers often aren't sure what kind of results to expect from your product or service. Expectations of "good results" can vary widely.

By posting customer success stories, you can help other customers understand what to expect and what is possible. This goes a long way toward building customer confidence and better understanding of your product or service.

Online community is becoming more and more important as Web matures. People increasingly get online to check with a few communities they belong to. Make sure you have a community available for your customers and prospects.