Where is Your Phone Number?

Written by Jeff Mulligan (c) 2003


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Turns out, having my phone number onrepparttar site is a blessing. I have made dozens of sales because I have been available to answer one or two simple questions from a prospect. I now look at each telephone call as an opportunity to help someone solve their problem and, frequently, earn their business.

I have received numerous comments from customers saying that one ofrepparttar 108663 reasons they purchased is because they can tell there is a real person standing behind this business. The fact it is, I only get about one or two phone calls a day. And my sites have thousands of visitors every day.

In summary, take a look at your own sales page or contact page with a critical eye. Do you look like just another anonymous web site? Or is there a person there; ready, willing and able to help. The answer to these questions may have a lot to do with your conversion rates.

Atrepparttar 108664 very least, test putting your phone number on your web site. Even if your web business is part time, with a good voice mail system you will sound professional and you can return phone calls when you are able. Try this credibility improvement. And see if it doesn't improve your sales.

http://www.cbmall.com/15ways.asp?storefront=mcbbcn



Jeff Mulligan has an MBA and 20+ years of marketing experience as an ad agency Senior VP and VP Marketing for two software companies, one of which was publicly traded. Jeff owns CBmall, a site that provides 15 different ways for ClickBank affiliates to earn income on thousands of popular InfoProducts.


How Smart Pricing Effects AdSense (TM) Publisher Revenues

Written by Dave Lavinsky


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While web forums are filled will AdSense publisher complaints about Smart Pricing, it is actually a fair system – publishers get paid based onrepparttar quality ofrepparttar 108662 traffic they provide to Google advertisers.

Whilerepparttar 108663 switch to Smart Pricing has decreased revenues for many AdSense publishers, there is still a massive opportunity to generate significant revenues viarepparttar 108664 AdSense program. The key is to identify valuable/expensive keywords, attract qualified customers to your site, and provide compelling text that gets visitors really interested in a product or service. This will ensure thatrepparttar 108665 visitors click onrepparttar 108666 appropriate AdSense ads and buy that advertiser’s product or service. A true win-win-win.

Dave Lavinsky is the President of TopPayingKeywords.com, a firm which tracks and publishes databases of the 15,000+ most expensive PPC keywords. http://www.toppayingkeywords.com




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