What should I sell On-Line?Written by David Bell
Continued from page 1 In my opinion, selling a product online has, by far seen biggest profit potential in long run. Once you get a successful product, you can automate system and move on to new products that will generate multiple streams of income. If you need immediate cash flow, providing a service is fastest way to produce instant income... but it will never pay off as big, in long run, as selling a product with a high profit margin. If you sell a service, think about how you can transform it into a product. One of best examples I can think of is regarding people who submit websites to search engines. Because competition got so fierce and their business began to suffer, some wrote and sold reports revealing how search engines work and tricks for getting sites listed higher etc. The reports were priced at $20 -$100, and entrepreneurs in our example found new markets to tap. I hope this helps in your future marketing decisions.

David Bell is Manager, Online Marketing, at http://www.wspromotion.com/ , a leading Search Engine Optimization services firm and Advertising Agency.
| | Top 10 Ways To Irritate Your Visitors Written by David Bell
Continued from page 1 6. Sign up to use a really slow-loading hit counter and put button inside of a TABLE so that nothing appears until hit-counter responds. This is possibly best way to keep visitors from stealing from you as it keeps them from even reading your content and possibly typing it into their site from memory. For this to work reliably, you must avoid putting height and width into call for hit counter graphic. You can improve effectiveness of this technique by inserting not only a hit counter button, but a long string of banner exchange banners. 7. For occasional visitor that inadvertently makes their way to your ezine subscription form, fear not. All is not lost. You can still rid yourself of them by asking lots and lots of personal questions. Don't just ask for their email address. Ask for their mailing address, phone number, sex, age, hobbies, religion, race and some other things best not discussed here. This technique works equally well when applied to your order forms and minimizes your trip to UPS office to ship products. 8. Splash page. You gotta have a Splash Page. Lots of slow loading animation. If you can combine this with requirement to download another obscure plug-in, you'll have hit a home run. I'm especially impressed by many sites that have upped ante to include two splash pages before you ever get to even first word of content. Stunning! Brilliant! 9. Reconfigure visitor's browser window. This will drive them crazy! People hate it when you run a script on your pages that expands user's browser window to fill entire screen and then do away with all of browser Toolbar features such as Navigation Toolbar and Location Toolbar, 10 Finally, an oldie but goodie. Make your background dark and your text just a shade or two brighter. This makes it impossible to read your text and will rid you of visitors before they have a chance to clog up you server logs. If this is not possible on your site, use alternate technique of putting most of your content in PDF files so that visitor has to download them and launch another application. Very effective. Did I mention that all of these cool ways to irritate visitors work even better at driving away people reviewing your site for places like Yahoo, LookSmart and other directories to whom you've paid large sums of money to review your site and add it to their directory? I hope this helps in your future marketing decisions.

David Bell is Manager, Online Marketing, at http://www.wspromotion.com/ , a leading Search Engine Optimization services firm and Advertising Agency.
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