What is a Blog? In Plain English Please.Written by Vickie J Scanlon
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1.Strong communication tool – a form of contact with your customer. 2.Allow you to get to know your customers and their wants, as well as, allowing your customers to know you. 3.Can provide daily, quality content – which will pull search engines and thus, increase your traffic. 4.Use it to advertise your links. Taking a conservative approach, and blend it in to topic. 5.Use it to answer inquiries that people may have. 6.Use it to inform. As you can see, list can be endless. But I do see only one slight drawback for those who do not want to keep a constant vigil over their website – and that is maintaining blog. The blog should be maintained on a regular basis. Why? People get bored, and on Internet, it’s very easy to click their boredom away. Thus, keep yourself enlightened and it should keep them enlightened. If you find this small drawback inconsequential – then go blogging. To your success. Vickie J. Scanlon ==================== Vickie J Scanlon has a BBA degree in Administrative Management and Marketing. She left corporate world as an Reports Programmer, to begin her journey as an Internet marketer. Visit her site at: http://www.myaffiliateplace.biz for free tools, articles, ebooks, and how to info.
Vickie J Scanlon has a BBA degree in Administrative Management and Marketing. She left the corporate world as an Reports Programmer, to begin her journey as an Internet marketer. Visit her site at: http://www.myaffiliateplace.biz for free tools, articles, ebooks, and how to info.
| | Affiliate Marketing and MLM - Vive Le DifferenceWritten by Stephen Brennan
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The major difference, and in my opinion, whole difference, is that Affiliates don't BUY products from their 'sponsor', who buy from their ‘sponsor’, and so on up line (as is case in a true MLM type business). Affiliates, regardless of where they are in Downline, simply refer customers directly to merchant, who is only one who does any selling at all. All are paid same commissions by merchant. There is no discrimination between an Affiliate who has no downline and one who has hundreds (like bigger discount that MLMer’s get for buying more product), nor is there usually any difference in commission between an Affiliate who refers more customers. Affiliates also do not touch product, it is delivered directly by merchant, whether it be downloaded or physically shipped. In nutshell, an Affiliate is in fact, an Agent (not unlike, say...an Insurance or Real Estate Agent), who is paid a fee for introducing a buyer to a seller. A 'spotter' for merchant, if you like. Affiliates are an advertising tool used by merchants because of great amount of website visitors that their products can be exposed to. So, I cannot see how two can be compared. There are fundamental differences in business model and activities of those working program. There is also absolutely no similarity in way in which products are sold and distributed. Basically, products are NOT sold or distributed by Affiliates, at all. The merchant does all this after customer has been referred. Again, not so in a true MLM model, where products are physically sold (even at ‘parties’) and usually delivered by MLMer. No cash, checks or credit cards are seen or handled by Affiliates, who have no need of these often-cumbersome aspects of any business. MLMers collect payment and generally use that to pay for goods that they have purchased from their ‘sponsor’ and resold. The number of hands that MLM products pass through before they get to a user can be astounding. Not so in Affiliate Marketing. The goods are sold once, from merchant to buyer. Finito. NO, to be honest, I simply cannot see how there can be any confusion. Regardless of what real reason is for these comparisons, one thing is certain; Affiliates do not like being told they are involved in MLM. Perhaps MLMer's feel same way about Affiliate Programs. I don't know, but I'm sure both are all very nice people :-)
Stephen Brennan runs the ‘Home Based Business and Affiliate Center’- http://www.online-plus.biz, is publisher of 'HomeBasedBiz' newsletter and is the author of ‘The Affiliate Guide Book’ - The definitive guide to becoming a successful Internet Affiliate (at little or no cost) - available at http://www.ebooks.online-plus.biz
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