Well, part of reason you enjoyed what you did was 'positive feedback' you received from others. The other more important part is because it was what you wanted to do. It didn't really matter how 'good' you were. The 'how good' was secondary to just having fun.

It was times you chose to do what you wanted that was most fun and exhilarating. It wasn't when someone else said you needed to do or should do something.

Optimum performance can only truly be achieved when 'all of you' is in game. And life is just a game. You loved playing as a kid and it's time to start playing again.

Just going through motions in your relationship is so mediocre and not fun. Working in a job or career that you tolerate is not fun. Not earning income you want is not fun. Not having energy or health you want is not fun.

What's NOT FUN in your life right now?

So real question you are now faced with is this...do you want to have fun again? Do you want to play?

How great would results be in each area of your life if it were fun again? Well it can be...and will be!

Do not confuse having fun with not putting in effort. You will achieve results in every area of your life in direct proportion to effectiveness of effort you put in, not effort. Do not confuse activity with results.

In coming months my focus will be to help you think about why you are getting results you re in your life right now and how to significantly enjoy yourself more, so that results are by-product of having fun and doing what you love and want to do.

The game of life is about choosing what you really want. The real trick in having more is in becoming more and having fun. It is natural to grow and become more, when we do what we love and what we want.

Optimum performance is about doing 'right things' really well.

Customized Selling Model We completed an analysis of current one on one selling model he was using with customers in their home. What materials did he use? What was sales presentation? What were words used? How can this sales model be made more effective? What materials will help to distinguish his business from other bidders? The result of these efforts customized a sales model that made him more effective in his current selling situations.

Management System We create a simple management reporting process. This involved record keeping, goal setting and testing different strategies being used by business owner. The result of these efforts will be ongoing data on what is working and what is not working for his business.

By using these six steps over a 3 month period of time, business was able to increase number of customers and create foundations for building a business niche.

If you want to learn more about how you can use niche building strategies to increase your profits, email me at al@hanzal.com. For more articles on small business issues click www.innovativesellingskillsforsmallbusiness.com.

Copyright Al Hanzal, 2004. All Rights Reserved

Hanzal Enterprises, Inc. 4191 Granite Court Eagan, Minnesota 55123 651-495-3340