What Service Do You Need to Make your Book Sell?

Written by Judy Cullins


Continued from page 1

Maybe, you just want to get your book done. An editor can fix your grammar and even your disorganization, but can an editor help you get your book published and promoted, and know which way isrepparttar best for you?

Think about what you want--a saleable book whose audience will flock to it because it totally helps answer their questions or solves their challenge. And, entertains too. Editors are not trained to think aboutrepparttar 128770 benefits your book will give your audience. They don't know how to market as you write. Check with your book coach who will point out your brilliance and show you your benefits and features in ongoing phone and email sessions.

Remember that only benefits sell. This isrepparttar 128771 end result your reader gets after reading your book. Results sell. Features such as what's insiderepparttar 128772 book-steps, charts, tips, interview, pictures, or quote explain, but do not sell.

When you don't know why your audience should buy your book and you can't tell them in a few sentences either in print or in person, they will back away and keep their wallet or credit card inside their pockets or purse.

Hire your editor after you contact a book coach. When your chapters do not have a consistent format with questions posed as headings and answers inrepparttar 128773 copy below, a line editor cannot make your work sell just by changing a few sentences. Even a developmental editor needs format to help make your bookrepparttar 128774 best it can be. Even a ghostwriter will need this format.

If authors want their book to succeed, they need to chooserepparttar 128775 right partner.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com.


No Time to Finish your Book?

Written by Judy Cullins


Continued from page 1

Notice where you spin wheels that don't bring you new clients, a balanced life or sales. Always focus on what you do and enjoy best and for business, what makes yourepparttar most money forrepparttar 128768 smallest effort.

4. Write down in your daily to do pages of your organizer 2-3 High Level Activities (HLA's) you need to do to move your book torepparttar 128769 finish line.

Include a whole week of HLA's at a time

Example: Monday.

-List topics and questions to answer forrepparttar 128770 whole book 2. --Categorize just one chapter's questions and topics-ie. ch. 2.

Example: Tuesday.

-Write a rough draft ofrepparttar 128771 middle of ch. 2--what questions you will answer -Answer those questions (now headings) - Note: If you answer 5 questions, you will have about a 5-page middle ofrepparttar 128772 chapter.

5. Finishrepparttar 128773 high priority activity before you move on to a lower priority. That means phone calls, emails, and requests from others. Give yourself a definite time each day that is sacred torepparttar 128774 cause. Your finished book.

6. Rememberrepparttar 128775 payoffs.

Put less important things onrepparttar 128776 back burner. Know why your book will payoff. It brings you new clients, it illustrates your savvy expertise, it connects you to others to make their lives better.

Writing a short book can berepparttar 128777 most powerful marketing activity. If you don't work well alone, join a phone coaching session with other book writers. When you get feedback on what you write from a professional group, your writing improves and moves faster torepparttar 128778 finish line. Your book coach will gently nudge you to do each assignment before you move on.

7. Don't buy intorepparttar 128779 myth, "Writing a book takes too much time"

Actually,repparttar 128780 best chapter writing happens fast! Withrepparttar 128781 "Fast-Forward Writing Technique,"repparttar 128782 template to write a chapter helps you write it rightrepparttar 128783 first time. Then your book is easy-to-read, compelling, and well organized. Another great benefit is that you only need to edit 3-4 times. Writers without his help spend more time revising than writingrepparttar 128784 first draft. Get help from people who have been there before. Check out book writing teleclasses and small group "book achievers" coaching groups.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com.


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