5. Flexibility and Creativity--

A good coach should be nimble, quick footed, comfortable with ambiguity, fast change, and lots of uncertainty.

6. Tough Love--

At end of day, coaching is about getting results you want in realistic time frames set. A good coach has to be able to deal with difficult issues, make people accountable, and ensure realistic outcomes.

7. Comfort at Top--

Coaches have to be able to relate to being at top and meeting expectations of shareholders and boards. Being comfortable and having experience at senior levels are crucial for top coaches.

8. Organizational Insight--

The goal of executive coaching is to improve performance and to find common ground between executive's needs and needs of company. A good coach requires significant understanding if nuances of getting two objectives to meet to achieve clearly defined goals.

Clear Focus is experienced in getting the best out of each and every person, and building greater results with more efficient effort. As a coaching organization, we have proven abilities in helping to find solutions, implementing effective strategies, and achieving peak performance.

To learn more about us, visit us on the web at http://www.clear-focus.com.

Large businesses will probably be looking for an ecommerce solution and they have budget to afford a team of designers. You would need to target them with this in mind.

Schools on other hand, do not need ecommerce. They are looking for a way to inform community about what is happening at their school. They might also want to incorporate a webmail system for students and faculty. Overall, large businesses will need a more professional approach than schools.

The point is, each market deserves special attention. You can't compromise between your markets. Instead you must target each market individually.

What Does My Market Need?

Let's say we decided on small businesses as one of our key markets. How do we know what they need?

You can start with some common sense. Small businesses are going to be price conscious, but expect quality. You will most likely be dealing with owner or someone close to owner. You basically just want to think about who your customer really is.

An optional next step is to actually ask. Find some people who represent your target market and just ask them what is important to them.

Just imagine a visitor arriving at your web site and instantly knowing that you can help him. If you have correctly targeted right markets, your visitors will feel like you are in tune with their needs.