TNT Screen Capture - TNT captures everything with only 3 simple capture modes, from application windows to controls, to menus and popup windows. Many integrated unique features like shadow options, transparency, quick scaling and individual shapes make it quick and simple to create stunning screenshots at a mouse-click. http://www.ec-software.com/tnt.htm

6.) Free Content - Free content comes in all shapes and sizes. Understanding who your target customer is and what appeals to them will go a long way in finding content that will increase your site's value.

GoArticles - Providing a fresh stream of content-specific articles is a great way to encourage visitors to return to your website on a regular basis. GoArticles is a directory of quality articles that is searchable based on keywords. http://www.goarticles.com

Small Business Software - Collection of small business and marketing-related articles available for republishing. Articles - http://www.small-business-software/free-website-content.htm

FreeSticky - FreeSticky provides a directory of content available to webmasters free of charge. The available content is a variety of items including syndicated cartoons, games, horoscopes, photographs, forums and articles. The supplemental content is designed to encourage visitors to return to your website. http://www.freesticky.com/stickyweb/

RSS - RSS stands for really simple syndication, RSS feeds generally contain content available for syndication. Meaning that you can often publish content contained in an RSS feeds to provide fresh website content. FeedForAll http://www.feedforall.com/free-php-script.htm has a free PHP script available to display RSS feeds. Additional resources to learn more about using RSS as web content can be found at http://www.rss-specifications.com and http://www.rss-syndication.com

7.) Alerts - Using web alerts is becoming increasingly useful to webmasters interested in tracking their search engine position, trademarked terms, to monitor competitors and stay abreast of online occurrences.

Google Alerts - Google Alerts is a solution for monitoring your professional interests online. Track entire web for your personalized topics and receive new results by daily e-mail. There are two companies doing this: Google Alerts, http://www.googlealert.com and http://www.google.com/alerts

PubSub - PubSub is a matching service that instantly notifies you when new content is created that matches your subscription. Using a proprietary Matching Engine, PubSub is able to read millions of data sources on your behalf and notify you instantly whenever a match is made. http://www.pubsub.com

Tools for Online Tracking Alerts - Article detailing additional tools available for online tracking and alerts. http://www.small-business-software.net/tools-for-online-tracking.htm

8.) Blacklist Checkers - E-mail delivery problems often occur when an IP address or domain is black-listed. The following tools will ensure that your IP address and domain will not have delivery issues.

DNS Stuff - DNSstuff: Free fast, advanced and comprehensive web-based DNS tools, going beyond just ping, tracert/traceroute, WHOIS and DNS lookups. http://www.dnsstuff.com/

SpamNews - spamNEWS is a concise aggregation of vital information relevant to professionals in anti-spam sector: Up-to-the-minute press coverage and topical editorials about e-mail abuse, related online security matters, legal and political issues, as well as articles on Internet marketing and privacy. http://www.spamnews.com/

9.) Keyword Tools - Keywords to improve search engine placement and ranking. Finding top Internet marketing keywords is critical in quest to be found. Choosing right Internet marketing keywords will help your search engine placement and ranking. A little keyword research goes a long way in search to be found.

WordTracker - WordTracker helps you choose right Internet marketing keywords that will help your search engine placement and ranking. Use WordTracker for keyword research. Web marketing is all about search engine ranking, and that starts with proper Internet marketing keywords. Get a free keyword report and web site promotion information! http://www.wordtracker.com

10.) Newsletters - Email newsletters continue to be one of most important ways to communicate and find information on Internet. The following e-mail newsletters contain great information for webmasters.

SitePronews - A free newsletter and webmaster resource site for Webmasters focusing on web site promotion, submission, positioning, design and marketing. The newsletters and websites contain articles by noted web experts. The SiteProNews site was first of more than 12 web sites that focused on niche areas of particular interest to webmasters, marketers, newsletter publishers, authors and entrepreneurs. http://www.sitepronews.com/

iEntry - The iEntry network has a really great collection of useful newsletters. iEntry publishes over 50 targeted e-mail newsletters that cover various aspects of IT and Business industries. http://www.ientry.com/

Like most of copious amounts of information on Internet, it is a matter of sifting through to find relevant, accurate, helpful information. Occasionally we stumble across some little-known gems. As a result, we have compiled these webmaster tools.

I once called a local outlet of a national home center chain, and I was on hold for 30 minutes! I stayed on as long as I could, just to see actually how many minutes it took for someone to answer. It was so long, I could hum their jingle in my sleep! And they never answered. Now, I go strictly to their competition. Alarmingly, it's to point where mediocre service is so noticeably different, it gets applauded. Keeping your employees trained and caring starts at top. So if this hasn't been a priority for you, make it one, and you'll see your referrals go up.

This leads into my next point - becoming Preferred Employer. In marketing triangle, there are three elements: Business, Customers, and Employees. With Business at apex of triangle, it cannot exist without other two. You're not just marketing to customers. You are marketing to your employees too, because they are investing their time to work for you.

When you create an excellent work atmosphere and employees find working for you rewarding, you get great performance from them AND you attract top talent. Those are two things that are priceless and almost insure success. Conversely, when you don't care about your employees, their training, or make work an unpleasant experience, count on poor to mediocre help without much care or effort. I cannot think of a faster way to drive good help and customers away.

Being Preferred Employer doesn't mean doesn't mean there are no rules in place or you pay obscenely high wages for comparable work. It simply means your employees are respected, taught to do their job well, given proper feedback when needed, and are made to feel valued.

Take a good objective look around your business. Get honest feedback from your customers AND your employees. Great businesses become that way because they are constantly searching for ways to become better. Those two groups should be your most important and most depended-on allies in that never- ending search. ~