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The objective of
Digital Advertising Project to have its students recreate
effects in an interesting advertisement with a manipulated photo using their own images is a simple yet very valuable and timely means of promoting digital advertising. With this concept, they will be able to realize
importance of digital advertising in making our world a better place to live in. They will also be informed about
purposes of these advertisements in helping us out in choosing from a wide range of products that we need in our everyday existence – from
clothes we wear,
foods and
vitamins we eat and take,
best mobile service providers and banking institutions we use, etc. Truly, digital advertising is an innovation destined to become important.
The technology media cycle has really fascinated many advertising experts. Technology drives media, media drives societal growth, and marketers track societal growth in an attempt to take advantage of
advertising opportunities that new media presents. The commercial implication of a shift in media consumption patterns leads to a change in advertising spend patterns that turn into big money. Simply,
medium is what advertisers make of it – digital advertising offers a fresh set of opportunities.
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