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If you generate a "highly targeted" keyword list of 3,000 keywords and you don't know
search frequency,
amount of competition for any of
keywords,
Adword bid cost or
approximate Adsense value, what do you do from there?
ANSWER: Start over.
Some marketers like to say that Wordtracker is just "So Expensive"! Have you seen
price of a "Value Meal" at McDonald's lately? "SuperSize It" and you've spent about
same amount of money that it would cost to gain access to Wordtracker for a day. As of
writing of this article, a one-day subscription to Wordtracker costs $7.65.
If you've never used Wordtracker before, you can easily learn all of
"how to's" in a few hours by using their tutorials, which are very well done. Now you still have 20 hours to do intelligent keyword research. You'll have
answers to
important questions that you really should be asking, and you'll have spent a whopping $7.65. Now that's an outstanding value.
Just because someone creates a software application that "automates"
work for you doesn't necessarily mean that
information you'll generate is worth anything.
Would you rather have...
- A big fat hairy list of 3,000 keywords with no real useful information about any of them.
OR
- A truly valuable list of keywords with
search frequency and amount of competition for each and every keyword.
Choose
latter.
Begin with
end in mind. Formulate a plan. Think through your entire project and strategize.
When you learn how to use Wordtracker efficiently, you'll be able to research 10 niche markets in a day without breaking a sweat.
When it comes to keyword research, there are some shortcuts that you can take by using services like Wordtracker and even some very good software programs, but don't give in to
temptation to shift
gray matter into idle.
There are effective ways to build content sites and there are other "click a button and build a bazillion page site" methods. The shelf life of
latter is getting shorter every week.
In
words of
great Aretha Franklin, "Think. Thinka-think."

Ron Hutton is a 20 year sales and marketing veteran with a passion for coaching and training. Subscribe to "GoThrive Online", for big juicy marketing tips in small, easy-to-chew, bite size servings. 17 Free Cool Tools... http://www.gothrive.com