Written by Elaine

Continued from page 1

I achieved my Bachelor’s of Art degree with honours from Cheltenham University. After receiving my degree, I decided to delve intorepparttar media world to applyrepparttar 108048 theory I had learned. My duties as Production Manager forrepparttar 108049 BBC involved presenting workshops, script proof and organising training events. My diverse responsibilities have given merepparttar 108050 opportunity to interact with every business department from media relations to finance. For instance, I played a crucial role in a short course where I trained a production team in African Art.

This experience provided me with an opportunity to refine my understanding ofrepparttar 108051 inner workings ofrepparttar 108052 organisational environment. In my spare time, I have continued designing websites, andrepparttar 108053 prospect of developing a web-based learning environment for students remains one of my foremost professional goals. I understandrepparttar 108054 importance of Web CT and if given this opportunity, would like to design an on-line art portal, including news, course information, forums, and lesson plans.

Indeed, my experiences as a mentor have solidified my desire to become a teacher. I am in constant pursuit of ways to improve my abilities as an instructor and have recently completed my postgraduate diploma in Art History. I hope to combine this academic knowledge with my existing production expertise to stimulate and encourage my students.

From experience, I understand that teaching has both its rewards and challenges. If givenrepparttar 108055 opportunity to study at Manchester University, I would like to create art courses that will provide opportunities for students to apply their theoretical knowledge in real life situations and allow them to give feedback to continually improverepparttar 108056 lessons. Although I do not have a formal teaching qualification, I believe my business expertise has amply prepared me for a position at Manchester and that I will bringrepparttar 108057 unique perspective of a seasoned professional torepparttar 108058 students ofrepparttar 108059 course.

End Note:

Your personal statement is crucial to your application. Planning your personal statement is therefore your first step to success. Gain competitive advantage and orderrepparttar 108060 best editing service onrepparttar 108061 web.


Our qualified professional writers will edit your statement to perfection – ensuring your application gets noticed. We recognise that you are unique and, therefore, you will receive customised advice from your personal writer. Increase your chances today!

Wishing you great success,



© 2004, Get Into Uni Limited. All rights reserved. No duplication without written authorisation.

Get Into Uni Oxbridge educated editors help you research, structure, write, present and produce your personal statement. Elaine Millward is the director of getintouni and leads workshops and writes articles on the subject.


Sell More By Showing Consequences

Written by Ray L. Edwards

Continued from page 1

Copy: "The Maxpro garden tool will cut your hedges in halfrepparttar time ofrepparttar 108047 leading garden tool." [So What?] You will spend less time cutting your hedges. [So what?] Now you'll have more time admiring your hedge fences rather than cutting them. [So what?] That's less time working inrepparttar 108048 garden and more time to spend with your family. [So what?] Sharper hedges and a happier family.

You can see when we applyrepparttar 108049 "So what?" rule then it forces us to follow through to showingrepparttar 108050 real benefit thatrepparttar 108051 customer is after-a happier home life.

You cannot assume that your customer will makerepparttar 108052 connection either. Of course everybody wants more money but not many people can connect that money torepparttar 108053 deepest needs of their soul. That's your job asrepparttar 108054 marketer. There are many people with lots of money who still live unfulfilled lives.

Now we started this article by saying that people are more motivated by fear of loss thanrepparttar 108055 desire for gain. This means that we have to also showrepparttar 108056 consequences of not getting our product.

Returning to our fictitious garden tool we can show howrepparttar 108057 prospect who refuses to buy our tool will continue to cut hedgesrepparttar 108058 'old way', spending a lot of time inrepparttar 108059 hot sun and still not gettingrepparttar 108060 sharp edges that our new tool will bring. We can show how much more hours they'll spend per year cutting hedges compared to usingrepparttar 108061 Maxpro hedger. And this brings us to another point of quantifying consequences.

There are few marketers today who uses this powerful tool; that of quantifying their product benefits. Using this simple strategy will helprepparttar 108062 prospect to visualize what your product can do for them.

For example, we could show that a well-kept hedge may require cutting 3 times per month or 12 X 3 = 36 times per year. Ifrepparttar 108063 Maxpro hedger saved you 1 hour per cut then that's 36 hours per year. Now if your time is worth $20 per hour to you then that's $720 per year. Compare torepparttar 108064 cost torepparttar 108065 Maxpro which is only $199, using any other hedger will be really throwing your money away.

Notice that instead of showingrepparttar 108066 money they will save by usingrepparttar 108067 Maxpro we are now showing what they will lose if they don't get it!

If you try to show final consequences and show not only what is gained by having your product or service but what is lost by not makingrepparttar 108068 purchase you'll make more sales.

And more sales in your business means … [consequences go here!]

Always show final consequences if you want to make more sales.

Ray L. Edwards is a published author, copywriter and internet marketing consultant. He has made tens of thousands of dollars for his copywriting clients. Being an online marketer himself, he understands what it takes to sell online and welcomes your inquiry about his master copywriting service. http://www.webcopy-writing.com

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