Continued from page 1
The idea behind "link reputation" is that inbound links use keywords in text that match theme of page to which link is pointing.
One more time nice and slow. I don't want you to miss this.
*** The idea behind "link reputation"... *** is that inbound links use keywords in text *** that match theme of page *** to which link is pointing.
This is a fundamental SEO principle that you should keep in mind not only when writing a resource box for an article, but also when you're designing your web pages.
So, to do this right, you'll want your odor eater article's resource box to have an odor eater keyword-laden link pointing to an odor eater page on your running shoes website. Does that make sense?
As article's author you're in perfect position to get second part of linking equation just right.
~ You decide what your resource box will say. ~ You decide what keywords are used in link pointing to your website. ~ And you decide which page link is directed to.
2 down. 1 to go.
Now for Q1. "Content is King." There. I said it. There's no disputing that all of major search engines crave content. Enter stage left, Mr. Article Author.
If you're writing artic|es and submitting them to article directories, you also need to be posting those artic|es on your 0wn website. When you do so, add about 20% unique content to your webpage so that it's not exactly like every other webpage that's been uploaded to net. Search engines don't like to see a lot of duplicate content, so take this little extra step to make sure that your page is unique.
Q1: "_____________" is King. A1: "C_o_n_t_e_n_t" is King.
Q2: Link "___________________" and link "___________________" matter oodles to Google. A2: Link "P_o_p_u_l_a_r_i_t_y" and link "r_e_p_u_t_a_t_i_o_n" matter oodles to Google.
The service that I've been using for article submissions is SubmitYourArticle.com (http://www.submityourarticle.com), and I've got to say that I love it. I make one submission using SubmitYourArticle.com and my article is automatically submitted to an additional 22 article directories with only one click of mouse. They offer a number of cool tools and if you're looking for content for your 0wn website, it's a terrific place to start.
Start today by casting a vote for your 0wn website. Nobody will mind. In fact, you'll find that there are large masses of ezine publishers and webmasters who'd be glad to vote for your website too.
Ron Hutton is a 20 year sales and marketing veteran with a passion for coaching and training. Subscribe to "GoThrive Online", for big juicy marketing tips in small, easy-to-chew, bite size servings. 17 Free Cool Tools... http://www.gothrive.com