Keep your signature limited to only a couple of lines. Otherwise, it will scream advertisement and people will automatically ignore it. Remember, subtle is key.

Start out with your name and website address, then add a tagline or your latest sale or giveaway. There must be a reason for recipient to click through to learn more about your business.

Here's a sample: --------------------------------------- Megan Corwin Online Marketing Coach Become a member of http://www.wahwoman.com community and list your business free. ---------------------------------------

Have your signature file populated on every email you generate. You never know when someone will forward your email on to a friend or colleague, so make sure it is there.

Go ahead and spread your good germs!

Megan Corwin has combined her marketing and web site development skills with her love of Internet surfing to become an online marketing coach. With over eight year’s experience developing software and marketing for a software company, she enjoys sharing her talents with small business professionals to help them enhance their online presence.

With that, this gentlemen on phone says "I'm actually looking into shipping a small package overseas". Now, I'm fully aware that he can just say whatever he wants and possibly get me to finally listen to him so I immediately conferenced him with transport company to give them his contact information so that they can send him an information package.

Once call was complete, I returned favor for allowing me to discuss one of promotions my company was taking care of and asked gentlemen to explain what it was he was calling for. It turns out that he was trying to sell a magazine subscription for health issues. I told him that I wasn't interested but I had a client who was in health industry so I gave this gentlemen my clients information to contact him

Going back to transport company, it turned out that telemarketer actually did take their services and in return owner of transport company took a year subscription of health magazine I told you about!

Now that's not often it happens like way it did but just remember that telemarketers are people as well and they too also know other people. There's a great book that I feel is of best on this type of promoting and anyone committed to their sales should read it...

It's called: Endless Referrals By: Bob Burg

"A must read".

So next time a telemarketer calls you, you'll know what to do and if they reject hearing your offer, be kind and let them go!

Hope you've enjoyed my story!

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About The Author:

Martin R. Lemieux Smartads - President

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