Using Anchor Text Efficiently

Written by Jason Rickard

Continued from page 1

2.) You should vary your text throughout your links. That is, change it every 20 or so. This just makes sense. If your links were placed naturally, there would never be 300 links all withrepparttar EXACT same anchor text.

So with all that in mind here is an example:

You sell Blue Widgets in England and want to rank first for "Cheap Blue Widgets in England" Your anchor text could be varied betweenrepparttar 127889 following: Cheap Widgets Blue Widgets Widgets in England Cheap Blue Widgets

Hopefully this helps you start an effective campaign.

Jason Rickard is the webmaster for and owner of Grafton Web Design in Dublin, Ireland. *Article may be reprinted provided it is not altered and links are live.*

Content Management Systems Eyeball SEO's

Written by Kevin Kantola

Continued from page 1

Creating Individualized Title and Meta Tags

Some Content Management Systems suchrepparttar latest release from Hot Banana Software boast full integration with SEO performance such as offering Conversion Tracking tool, Robots.txt and Meta Tag Management. Other CMS's such as is struggling to catch up and offer workarounds to make their system more flexible and SE-friendly. says that their next version (.8 release at this writing) will be fully SEO compliant. Until then, they recommendrepparttar 127888 pnMeta module, which will give control overrepparttar 127889 title, keyword and description tags over an individual page. Dynamically generated meta tag information, however, is not recommended. For more information see:

What Does CMS Mean For SEO's?

Search engine optimization experts and others using SEO techniques will need to work closely with Webmasters and developers who use Content Management Systems on their web properties. This collaborative effort is necessary to insure that URL's are SE-friendly and that unique title and meta tags are severed up for each optimized page. A large website with tons of valuable content, should rank well inrepparttar 127890 search engines according torepparttar 127891 SE's guidelines andrepparttar 127892 CMS technology would do well not to inhibit this, but rather would do well to promote good search engine rankings for large websites.

Copyright 2004 SEO Resource

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Kevin Kantola is the CEO of SEO Resource, a California search engine optimization company, and has published many articles over the past 20 years.

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