Even if you decide not to be as elaborate as using a special button and form, you can always place a note on your website that says something like "Tell A Friend About This Site". You can put this in another color to make it stand out more.

Tell-a-friend is free. Once you have your system in place there is nothing else to do.

When visitors begin to tell their friends and contacts about your website, and those friends tell their friends, and so on, traffic to your website will increase tremendously over months to come. All from little tell-a-friend button on your site!

TELL-A-FRIEND RESOURCES

CGI Tell-A-Friend Scripts Over 20 different tell-a-friend packages are available. Some are free and some require payment. http://www.icthus.net/CGI-City/scr_tell.shtml

27STARS Each person who recommends your site receives a free gift of an ebook. You can also provide your own free gift instead. Free service. Easy to install. Easy to use. http://www.27stars.com ell-a-friend.html

SendaPage4U Free service. See demo. http://www.sendapage4u.com/join2.htm

- Capturing desktop is key to capturing users, eyeballs, and market share. - The desktop is first screen user sees when computer boots up. - The desktop is only persistent screen that user returns to again and again.

For believers in desktop marketing question is *how* to get their company on desktop. Big companies that have money are paying OEMs such as Compaq, Dell, and Gateway substantial sums to get their icons shipped on desktops of new computers. As a matter of fact, it was reported that in certain instances AOL will pay OEMs around $35 per computer to place AOL on Windows XP desktop. Ouch! $35 per desktop shortcut. That's quite a King's ransom.

Historically, cost of getting on desktop has been extremely high which speaks to value of desktop real estate. It is my belief that desktop marketing is going to fast replace "old ways" of online marketing -- many of which simply don't work. On contrary, desktop marketing is highly effective and gets results and these successful companies know it.

But Windows desktop is no longer exclusive territory of Fortune 500 companies. The good news is See You Again Software, LLC offers extremely affordable desktop marketing products that allow small online businesses to place their company icons on desktop -- right next to industry giants like AOL and Microsoft. Visitors can then click on icon at any time -- right from their desktop -- and are automatically taken directly back to businesses' web site.

So, once again, I am beating drums for desktop marketing. Remember, there is a reason that America Online is a multi-billion dollar Fortune 500 company. The marketing executives at AOL are not wet behind ears -- they are seasoned marketers who know they must be aggressive to get results. And desktop marketing is a key component in getting those results.