And 'search engine bots' love content, especially pages with related keywords.

The more frequent you update your pages, more frequent that search engines

A Blog is actually a content management system. If that sounds too technical, a Blog is a push-button publishing system.

There is no uploading of pages to web host accounts, unlike web pages

For example, with Blogger, you just set up a free account, write what you want, and press "publish". Your Blog posting will be instantly published and is automatically hosted for you. The hosting is also free by way.

5. Blogs can be easily turned into an RSS Feed, for syndication.

With RSS Feeds, your Blog contents can be published by other websites that pulls RSS Feeds based on targeted keywords or content automatically.

By turning your Blog into an RSS Feed, you can also submit to many RSS directories out there, again expanding your reach you otherwise will not have with a normal web site

6. You can add "podcasts" or "videocasts" to your Blog, and reach out to even more people, Audio learners especially "Ipodders", people who own Apple Ipod and likes to download audio from Internet and listen; as well as Visual learners.

http://www.blog-and-rss-revealed.com

Brandon is the author of the "Marketing Rampage with Blogs and RSS" Videos. He'll show you businesses strategies to getting more highly responsive visitors and more sales to your website without additional advertising costs, as well as increasing search engine rankings and obtaining quick listings in Google, Yahoo and MSN, by using Blogs and RSS.