USING AND WRITING PRESS RELEASES IN YOUR MARKETING STRATEGY

Written by Craig Lock


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Solonews is alse free: http://www.solonews.com/index.shtml

Other Press Release services we've used are: Emailwire.com: http://www.emailwire.com/. They are mainlyfor corporate businesses, but check them out. Also Xpress, who distribute news releases by e-mail. (Their address is news@xpresspress.com). We have a press releases up there at: http://www.emailwire.com/cgi-bin/news/db.cgi?db=ads&uid=default&ID=1956&view_records=1 in case you want to have a look)) You can also use eNewsRelease.com

We have no connection with these news distribution services, but have found them all to be effective in increasing "hits" after a news release.

Use press releases to getrepparttar word out about your web site, product or service. They DO WORK in bringing traffic,repparttar 121512 first step to ONLINE SALES.

Lastly, I don't think you need to be a writer to write good press releases. (In fact, it may work against us, as we do tend to "waffle on" a bit and sometimes I don't write in sufficient "business-speak".) My advice is just write in your own "natural" style -repparttar 121513 one in which you feel MOST COMFORTABLE... as I've tried to do in this article. Keep your press release short - simple! Make sure your format is OK, so that your press release looks good. (Layout is not one of my strong points, so more care required there, please, Craig!)

Finally, don't take life too seriously and have FUN writing your press releases.

Hope this may help you readers "out there" in cyberspace, as we at Eagle Productions and our associates learn something new about on-line and off-line promotion each day.

"Success is a PROCESS of sharing (knowledge, insights, wisdom and experiences) with others and not simply a matter of arriving at a destination."

Take pleasure inrepparttar 121514 journey.

Craig Lock

Do not go whererepparttar 121515 path may lead, go instead where there is no path and leave a trail.- Ralph Waldo Emerson



Craig Lock has been successfully marketing products online for the past five years. Craig is a writer, who believes in sharing information, as well as encouraging and helping others to find their talents and gifts, to strive for and accomplish their dreams in life - whatever they may be.


Marketing Magic: De-Bunking the Myth!

Written by Carl Brown


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customers by tricking them and then asking for money. You create customers by offering real solutions to problems thatrepparttar customer will understand and then asking them to buyrepparttar 121511 solution. If you dorepparttar 121512 latter you will also create customers who market for you. If you operate as a magician you will create enemies who tell everyone not to do business with you because your delivery is not what it seems.

Don't subscribe torepparttar 121513 myth. Real marketing requires honesty, not magic tricks.

Carl coaches small businesses in the development of high quality, profit generating web-solutions. For more on successful use of Internet technology for small business, visit http://www.ceodesign.com or get CEODesign's Free monthly newsletter by sending an e-mail to Mailto:subscribe@ceodesign.com


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