"Top Ten Ways To Promote Your Web Site!"

Written by A.T.Rendon

Continued from page 1

You can ask other web sites to swap links with you. For our FREE "Request A Link Form Letter" send to: mailto:request_a_link@emailexchange.org

6. Write A Letter To The Editor.

Whenever you pick up a newspaper or magazine to read keep in mindrepparttar idea of writing in a comment torepparttar 125106 Editor and when you sign your name include your URL.

You might just get it printed and promoted in Time magazine!

7. Improve Your Keywords.

Visit web sites similar or related to your own web site by doing a keyword search at your favorite search engine and visitrepparttar 125107 top 20 sites returned.

Researchrepparttar 125108 "Keywords" used by those web sites so that you can also use them in hopes of improving your ranking.

8. Join A Web Ring.

A web ring, which links sites with similar interests, will improve your "popularity" standing forrepparttar 125109 search engines and also bring you targeted traffic.

Visitrepparttar 125110 original WebRing Organization, http://www.webring.org/, as they list 1,045,092 of such sites! I am sure you will find one to match your web site content.

9. Ever get SPAM?

Return it with a polite "Not Interested" and then let your Signature, as described above, do all of your talking.

10. Register with a Banner Exchange Program.

Banner exchange programs, of which LinkExchange is one of if notrepparttar 125111 largest and oldest online, will provide you with some traffic and again, will increase your rank at many ofrepparttar 125112 top search engines.

For a FREE list of some ofrepparttar 125113 top Banner Exchanges: mailto:banner_exchg@emailexchange.org

Follow some as many of these "Top Ten Ways To Promote Your Web Site!" and you will see a dramatic increase inrepparttar 125114 amount of traffic and email that your web presence will generate for you.

A.T.Rendon is an entrepreneur and published writer. Subscribe to FREE Business Classifieds Newsletter & receive FREE online access to our Password Protected "FREE Submit To Over 2.7 MILLION FREE Ad Sites!" mailto:subscribe_fbcn9@emailexchange.org Visit us at: http://emailexchange.org/?Articles

Setting Out Bait Online

Written by Marcia Yudkin

Continued from page 1

To make sure that writing and distributingrepparttar FAQ would redound to me, I also composedrepparttar 125105 last ofrepparttar 125106 24 questions to read, "And who are you, anyway?" That gave me a natural way to present my credentials andrepparttar 125107 titles of several of my books.

Although I believerepparttar 125108 FAQ format has particular power onrepparttar 125109 Net, for yourepparttar 125110 ticket might be an article alongrepparttar 125111 lines of "Five Things to Think About Before You Hire a ___," "11 Low-risk Ways to ___," "___ DeMystified," or simply "How to ___." Call your bait piece a "white paper" if you're appealing to a corporate population.

Resistrepparttar 125112 temptation to devote any more than 10 percent of your bait piece to self-promotion. Doing so would make it less appealing for others to recommend or reprint it. Producing something that benefits your market without a heavy sales pitch attached puts you in a very positive light, and just a low-key business bio and contact information atrepparttar 125113 end entices readers to get in touch.

Think broadly about what kinds of sites might be willing to host or link to your informational offering. In addition to resource sites that aim at a comprehensive collection of topical links, consider non-competing businesses whose visitors need to know about your specialty. For example, with some of my small-business-oriented bait pieces on marketing and publicity, I've had requests to repost them to sites for a stock photo company, a specialty printer, a crafts dealer and numerous trade associations. Always request a live link to your Web site and an e-mail link to you when someone reposts your piece at their site.

If you have a Web site,repparttar 125114 out-of-pocket cost to add a bait piece there will usually be zero. Mentioning your bait piece in your signature when you post to discussion lists is another way to spread it around effectively. If it has an appealing title and genuinely useful content for some well-defined, information-hungry audience, you'll find this piece soon funneling leads to you -- withoutrepparttar 125115 big expense of a conventional push for traffic.

Copyright 2002 Marcia Yudkin.

Marcia Yudkin is the author of Internet Marketing for Less than $500/Year, Poor Richardís Web Site Marketing Makeover and nine other books. Based in Boston, she provides business owners around the world with creative publicity strategies and performs marketing makeovers of Web sites and print materials. You can read more articles by her or subscribe to her free Marketing Minute newsletter at http://www.yudkin.com/marketing.htm.

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