Top Search Engine Optimization Tips - Part Three

Written by Niall Roche


Continued from page 1

Organic
An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it's a great resource and it offers value to their visitors too. This all ties in withrepparttar point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they'll link to your site for free without being asked. These arerepparttar 144089 best possible kind of links because you don't need to go looking for them.

Having other sites linking to yours provesrepparttar 144090 importance of your site torepparttar 144091 search engines. Ifrepparttar 144092 content on your site is so valuable that other site owners want to link to it then it must be important. That'srepparttar 144093 foundation of Googles approach to website popularity and let's face facts Google know what they're doing.

There are other methods to get links to your site but that again goes beyondrepparttar 144094 scope of this article.

Well I hope you enjoyed what you've read in Parts 1, 2 and 3. These articles will provide you withrepparttar 144095 basic knowledge you need but there's lots more to learn if you want to be truly successful inrepparttar 144096 search engines.

(c) Niall Roche - All Rights Reserved

This article was provided courtesy of Search Engine Fuel where you'll find tons of information on getting affortable search engine optimization


Top Search Engine Optimization - Part One

Written by Niall Roche


Continued from page 1

You can't write? Yes you can! Most people just think they can't write. Most of us send emails every day to friends, colleagues and loved ones. If you can compose an email like that then you're perfectly capable of writing 200 - 300 words of text for a page of content. The mere thought of writing a page of website content can fill people with terror but if you need help on this please refer to our website for a list of resources.

Keyword Density

This is how often your keyword is used onrepparttar the page. For example if you have 100 words of text on a single page and you mention your keyword 5 times then your keyword density is 5%.

So what'srepparttar 144088 ideal keyword density? Do yourself a favour and don't focus on keyword density at all. The forums are full of "experts" with theories onrepparttar 144089 perfect keyword density percentage. Here's a wake up call - there is no perfect keyword density.

Mention your keyword towardsrepparttar 144090 top of your page withinrepparttar 144091 body text, inrepparttar 144092 page title and inrepparttar 144093 Meta Description tag. Apart from that only ever userepparttar 144094 keyword or keywords withinrepparttar 144095 page itself as is contextually appropriate. Forcing a keyword into a page over and over again is going to produce a webpage that's difficult to read and sounds silly.

Domain Name

You have two choices when choosing a domain name. You can use a branded name that doesn't relate to your business e.g. Amazon.com have built a hugely successful brand name as an online retailer usingrepparttar 144096 name of a South American river for their company. It just works for some reason.

Your other choice is to use a keyword rich domain name. What this means is that if your website is about baby clothes you'd use a domain name like www.baby-clothes-guide.com. Should you really use hyphens to separaterepparttar 144097 keywords inrepparttar 144098 domain? The simple answer is yes because a search engine can read each individual keyword inrepparttar 144099 domain.

If you were to use www.babyclothesguide.comrepparttar 144100 major search engines can only readrepparttar 144101 first word from it which is "baby". Therefore it has no idea thatrepparttar 144102 domain is specifically about baby clothes (targetted) and not just about baby (untargetted).

(c) Niall Roche - All Rights Reserved

- continued in Part 2

This article was provided courtesy of Search Engine Fuel where you'll find tons of information on getting effective search engine optimization


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