Top Search Engine Optimization - Part One

Written by Niall Roche

Continued from page 1

You can't write? Yes you can! Most people just think they can't write. Most of us send emails every day to friends, colleagues and loved ones. If you can compose an email like that then you're perfectly capable of writing 200 - 300 words of text for a page of content. The mere thought of writing a page of website content can fill people with terror but if you need help on this please refer to our website for a list of resources.

Keyword Density

This is how often your keyword is used onrepparttar the page. For example if you have 100 words of text on a single page and you mention your keyword 5 times then your keyword density is 5%.

So what'srepparttar 144088 ideal keyword density? Do yourself a favour and don't focus on keyword density at all. The forums are full of "experts" with theories onrepparttar 144089 perfect keyword density percentage. Here's a wake up call - there is no perfect keyword density.

Mention your keyword towardsrepparttar 144090 top of your page withinrepparttar 144091 body text, inrepparttar 144092 page title and inrepparttar 144093 Meta Description tag. Apart from that only ever userepparttar 144094 keyword or keywords withinrepparttar 144095 page itself as is contextually appropriate. Forcing a keyword into a page over and over again is going to produce a webpage that's difficult to read and sounds silly.

Domain Name

You have two choices when choosing a domain name. You can use a branded name that doesn't relate to your business e.g. have built a hugely successful brand name as an online retailer usingrepparttar 144096 name of a South American river for their company. It just works for some reason.

Your other choice is to use a keyword rich domain name. What this means is that if your website is about baby clothes you'd use a domain name like Should you really use hyphens to separaterepparttar 144097 keywords inrepparttar 144098 domain? The simple answer is yes because a search engine can read each individual keyword inrepparttar 144099 domain.

If you were to use www.babyclothesguide.comrepparttar 144100 major search engines can only readrepparttar 144101 first word from it which is "baby". Therefore it has no idea thatrepparttar 144102 domain is specifically about baby clothes (targetted) and not just about baby (untargetted).

(c) Niall Roche - All Rights Reserved

- continued in Part 2

This article was provided courtesy of Search Engine Fuel where you'll find tons of information on getting effective search engine optimization

Top Search Engine Optimization Tips - Part Two

Written by Niall Roche

Continued from page 1

Ifrepparttar Meta Description tag is used well, in conjunction withrepparttar 144087 TITLE tag, then it can make your displayed search result more inviting torepparttar 144088 potential visitor. Again don't spend more than a few minutes on your Meta Description tag but do make sure that you include it on each page. One final note - makerepparttar 144089 Meta Description for each page different; don't just recyclerepparttar 144090 same one over and over.

Stands for Really Simple Syndication and is probably something you've heard a lot about overrepparttar 144091 last few months. RSS allows you to displayrepparttar 144092 news items and/or content from other sites on your website as part of a "news feed". This adds a huge amount of value to your site from a vistors point of view - they don't need to leave your site to getrepparttar 144093 latest news on a given topic. The other benefit is that search engines love seeing fresh content on websites.

Atrepparttar 144094 moment there's a huge upsurge inrepparttar 144095 use of RSS for search engine optimization. The question is does it work? Yes it does. Using RSS can most definitely encouragerepparttar 144096 search engines to come back to visit your site more often. How does it work? Well again that goes beyondrepparttar 144097 scope of this article so please refer to our site for more information.

Also called Web Logs are basically online diaries. For a long time these were used solely by... well.... geeks to record their thoughts and as a way of sharing information on Star Trek. Seriously though initially blogs were never seen as anything more than a curiousity.

Recently withrepparttar 144098 increased visibility of RSS blogs have also seen their profile rise. Why? Well because many RSS feeds feature blog content. Which means what exactly? It means your blog could be included on and linked to from thousands of websites all overrepparttar 144099 world. Are you seeingrepparttar 144100 possiblities? There are some other nuances to consider but to mention them here would giverepparttar 144101 game away completely and certain ebook authors would put a price on my head for giving away their secrets.

(c) Niall Roche - All Rights Reserved

- continued in Part 3

This article was provided courtesy of Search Engine Fuel where you'll find tons of information on getting higher search engine placement and reviews of SEO ebooks and software.

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