A shotgun blast to every name and address in a particular area will seldom prove profitable.

Make certain your direct mail offer includes a compelling headline, an offer, a USP, and a call to action, and preferably a deadline. Without these your direct mail offer will fail to produce measurable and predictable results.

6.Test Everything

Constantly test your offer, your headline, your guarantees, and all aspects of your communication to determine if a better response is possible.

Strive to improve quality of your advertising and marketing responses and you will find your marketing results improving exponentially.

7.News Releases “Free” publicity can be one of best sources of marketing. Publicity generates credibility and trust. publicity can also generate clients who are pre-sold on you and your product and service.

8.Yellow Page Advertising Most advertisers seriously miss boat when using this medium. They run ads that are nothing more than a simple business card with contact information on it.

To be successful at Yellow Page advertising you must provide a Unique Selling Proposition, an offer, and a call to action as a bare minimum.

Anything less is a waste of your advertising dollars.

9.Viral Marketing Viral marketing is a process that operates similar to way a virus grows, it continues to replicate itself indefinitely totally independent of its author.

Writing ebooks and distributing free content for use in other people’s ezines and newsletters are all forms of viral marketing.

In exchange for providing valuable content to others, your visibility and credibility increases. Probably no other marketing system will continue to grow independently of any effort from you as a viral marketing system will.

Article Announcement Mailing Groups

1.http://groups.yahoo.com/group/publisher_network/ 2.http://groups.yahoo.com/group/reprintarticles-paradise/ 3.http://groups.yahoo.com/group/reprintedarticles/ 4.http://groups.yahoo.com/group/aainet/ 5.http://groups.yahoo.com/group/article_announce_list/ 6.http://groups.yahoo.com/group/articles_archives/ 7.http://groups.yahoo.com/group/articlesubmission/ 8.http://groups.yahoo.com/group/aageneral/ 9.http://groups.yahoo.com/group/PromoteYourArticle/ 10.http://groups.yahoo.com/group/Free-Reprint-Articles/ 11.http://groups.yahoo.com/group/Free_eContent/ 12.http://groups.yahoo.com/group/freezinecontent/ 13.http://groups.yahoo.com/group/marketing_articleblaster/ 14.http://groups.yahoo.com/group/netwrite-publish-announce 15.http://groups.yahoo.com/group/ReadMyArticles/ 16.http://groups.yahoo.com/group/TheWriteArticles/

A Useful Article Submission Tool

This online tool will automatically reformat your text for you: http://www.web-source.net/format_text.htm

Many sites have guidelines concerning layout of your article. One of common guidelines is that your article must not exceed 60-65 characters across.

By using format text tool you can be certain your article will be properly formatted, so that it does not get rejected for something that is so simple to fix.

Now’s The Time To Take Action

Writing articles that appeal to your "dream" clients should be one of your first steps to bringing in new business.

However writing alone is worthless if no one ever reads your articles. So next step is to actually distribute your articles.

Hopefully you find as much success through submitting articles to these sites as I have.