3. Passion – do you love what you do? Develop a niche or specialty that you truly enjoy … and are good at.

4. Network – enhance your speaking career by networking with 50 or more other speakers. They become your referral sources. Join National Speakers Association – a 4,000 member organization that holds conferences and has local chapters to help you with your marketing skills and networking. Call 480-968-2552 (Arizona)

5. Products – write a book, booklet(s), create audio tapes, video tapes, CD/ROM. Having products will catapult your speaking career and make you more valuable to your clients. This “passive” income is like having frosting on cake.

6. Value added – become known as a value added speaker. Provide handouts, attend cocktail reception before your program, stay after your speech, offer follow-up teleclasses, offer your consulting services, be a facilitator.

7. Hire a Coach – The Olympic Games remind us that a world-class athlete is surrounded by a number of people whose function is to keep him/her on track. No serious athlete or professional speaker would expect to progress very far without a COACH.

There are several reasons to check out a security provider, you don’t hire an accountant without checking their references, I hope. So why hire security and not check them out? Saving money is not a good answer to this question!

The main reason is not to get sued by mistakes they make while working for you! The second reason is to provide a safe place for your employees and customers. This can give you added business just from word of mouth that you really do care about how safe your property is, that’s a good thing to have in today’s society!

So next time you think about hiring security for your business, take some time and forget about going cheapest way, check on best service for money you plan to spend. Remember, security can and does actually add to your bottom line, not reduce it as a cost! You save on insurance costs, you save on workers safety and you can actually add to your customer base with right security in your business dealings.

Gary Cunningham is a Certified Protection Officer with over 30 years experience in High Risk Security, Law Enforcement Special Operations, Specialized Training and Military Special Operations. For more information on his services to business owners, check out www.cmbizinfo.com or e-mail him at mailto:secuone@aol.com!