Today's Entrepreneur - First Steps to Starting Your BusinessWritten by ReGina Crawford-Martin
Continued from page 1
Third Step. Create a Business Plan. If you don’t know what, who, where, and when’s of your business, how can you effectively manage business? What? You need to determine type of business you are starting? Are you offering a product? Or services? Or Both? Having this information will allow you to determine your start up costs, and where to go to obtain financing. Who? You need customers for your business to be successful. Who is your target market? You must consider age, sex, social standing, and economic standing. You are not considering these items to be discriminatory, but you need to focus on these items to determine where you will locate your business and how you will market your business. You don’t want to locate your Black Tie Clothing store in an area where ninety-five percent of people don’t attend black tie affairs. In same token, you don’t want to market you nail salon with a construction worker on advertising materials. Where? You need a location for your business. Are you going to start with a home office? Or do you need a commercial location? When? Are you products and services based on seasons, or a holiday? This factor will determine when you open your business. You don’t want to start a business catering to beach wear in middle of December. Nor do you want to open a tax service on April 16th. For more detailed information contact G Styl Productions Incorporated at Prod@GStyl.com.
ReGina Crawford was born and raised in Wheeling, West Virginia. ReGina graduated from Central State University, Wilberforce, Ohio in 1990 with a degree in Computer Science. ReGina serves as the 1st Vice President of Women Entrepreneurs of America, Inc., and is also the owner and president of a home-based business – G Styl Productions Incorporated. She is also a contributing columnist to the Call and Post with a weekly column titled DNA Level C.
| | Achieving financial freedom with Network Marketing on The Internet - Part 5Written by Tasos Vasilopoulos
Continued from page 1
You can see incoming links of a webpage using Google toolbar (see Part 4 - Pagerank - What is it - How it can affect success of your business). · Start building your LP by exchanging links with relatively weak websites. When you have built a substantial quantity of reciprocal links, then start requesting reciprocal links from stronger websites. The reason is simple. There are tools to check link popularity of a website. This way you can examine if a website has a link popularity clear (no FFA, no Link Farms etc), effective (links from website of similar theme) and strong (many links, high Page Rank). So, if you go to a strong website asking a reciprocal links exchange when you are no one, probably webmaster will reject your request. He has nothing to gain from it. · Build your link popularity manually. Do not use programs to do that. There is a category of programs that help you build your link popularity quickly. But there are some drawbacks in using such programs. Some of them visit automatically all websites listed in first 10 pages of listings of Search Engines for a specific keyword and collect any email address they found there. Also they collect URL, title and description of each one of those websites. Then they automatically insert in your links structure links to those websites, using data collected, and send an email to each address, requesting a reciprocal link exchange. But, webmasters of strong websites examine other websites carefully before exchanging links with them. They do not risk making a bad neighbor. If they see a webmaster that exchange links with everyone by sending automated messages from a links manager program, then probably they will reconsider exchanging links with him. If you send him a personalized message, making a nice comment about a specific topic in his website, he will understand that you are a serious webmaster, who select and examine websites to exchange links with and you are building your LP with caution. And he will accept reciprocal linking. · Build LP of other web pages of your website also. Do not focus only on building LP of your home page. If you interlink properly pages of your website, a strong link to an internal page of your website can give most of his power to your home page. If you get strong links to some of your internal pages, then strength of LP of your home page will increase substantially. This is a good reason for improving your website by adding pages with useful content to your visitors. These pages will attract links, which will add to your LP. They will also attract visitors, who may become your customers and co-workers. Also there are some tips to take in consideration while building your LP: · There is a way to insert efficient links to FFA pages When you will have more than 300 incoming links then you may try and spot FFA pages that do not have many links and do not recycle their links often. There you can add your link Take care your links from FFA pages not to overcome 10% of your entire LP, otherwise you risk to get banned from Search Engines · There is a way to insert efficient links to Guestbooks. Find a few of them that have a good Page rank and insert your link. But keep them few, otherwise your website may disappear from listings of Google. · Using a link manager program won’t harm you, as long as you communicate personally with strong websites asking to exchange reciprocal links. Take in consideration that, o You can rent links from important websites of same theme. o You can buy links (ads with your link in them) in important websites of similar theme that will give you strength and visitors. o You can submit to smaller Search Engines o You can submit to local Search Engines and Directories. -------------------------------- Next article in series “Achieving financial freedom with Network Marketing on The Internet” : Part 6 - Design structure of your website -------------------------------- About author: Tasos Vasilopoulos is a successful Network Marketer on Internet as Group Leader of SFI Marketing Group. His main method to promote his home business on Internet is websites properly optimized to obtain a good rank in listings of major Search Engines. Get his ebook with an in depth analysis of all steps of his method and find more resources on proper domain registration, effective website design and search engines optimization in his website at http://www.netincome.gr You are free to use this article as long as you do not make any changes in its content, you keep all links in it active and you include information above about author as it is.
Tasos Vasilopoulos is a successful Network Marketer on the Internet as Group Leader of SFI Marketing Group. His main method to promote his home business on the Internet is websites properly optimized to obtain a good rank in the listings of the major Search Engines. Get his ebook with an in depth analysis of all the steps of his method and find more resources on proper domain registration, effective website design and search engines optimization in his website at http://www.netincome.gr
|
