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Many customers may not expect a huge price cut, and will be happy with what you offer them. They simply want a sincere gesture that you are willing to deal.
4. Don't keep changing your firm offer. I saw a business person trying to sell a computer to a customer who seemed on brink of buying. "OK, if you buy right now I can take $100 of price but that's as good as I can do," he said.
When customer still seemed reluctant, he added, "OK, if I talk to boss we can make that $250 off, but that's all we can do."
I could see light in customer's eyes. She knew she had salesman on ropes. She realized his final offer was far from final.
All this is contingent on your having a pretty good profit margin built into your products or services. If your business runs on a very tight margin, you may not be able to make any concessions on price.
Instead, offer an additional free or low-cost service. Provide free advice after sale, an attractive guarantee, or additional bonus items you get or give at very low cost to you.
Frankly, if your price is already among lowest, you may not need to drop it further to get sales from those who might otherwise want a price reduction. Simply point out how your price is already lower than what competitors charge, for a lot of people, that will be enough.
Many customers automatically assume that you're not at your lowest price. By showing them you have already made strides to offer very attractive prices, customers will often drop subject of a price reduction and buy without haggling.
Meredith Pond and her team of top writers help you increase profits without working harder. See Meredith's editing services, advertising packages, and free business ideas at http://CheapWriting.com Reach her at mailto:email@example.com or 801-328-9006.