Three Ways To Sell Anything

Written by Kevin Nunley

Continued from page 1

Findrepparttar customer's main concerns. Then give them as much information about those concerns as they seem interested in having.

This does three things: You eliminate doubts based on lack of information. You show you are an expert ready to help. The customer becomes convinced you are interested inrepparttar 127487 things that are important to her.

Way 3: Explain how your product or service works. Again, most customers don't really know howrepparttar 127488 thing they want to buy does what it does. There is so much more you can tell them to enhancerepparttar 127489 value they get from your product or service.

Let me give you an example. People love to send their press release to media, but most have no idea how to get one written, how to send it to media, or ifrepparttar 127490 media will even be interested.

Because I spent many years working in radio and TV, I can talk about how to send press releases from now untilrepparttar 127491 cows come home. Customers love it.

I tell them how we put their contact info and headline atrepparttar 127492 top because editors are busy and may not readrepparttar 127493 rest. I explain how most editors read their email, but regular mail and faxes arrive byrepparttar 127494 bag loads. The customer learns how to changerepparttar 127495 slant of his story to interest media.

Once you take time to fully explain how your product or service works, most people are far closer to making a purchase.

Atrepparttar 127496 root of these three methods to sell anything is human contact. These days it is had to get a knowledgeable person onrepparttar 127497 phone. If you send an email inquiry, you'll probably get a form letter reply that has little to do with your question.

Customers respond when you give them good old-fashioned attention. Start a conversation, answer questions, and explain to get more customers. You will sell more products and services.

Kevin Nunley was one of the first to start a business online and succeeds even when others are giving up. See his 10,000 marketing ideas to promote your business at Reach Kevin at or 801-328-9006.

Drop Your Price to Make the Sale - Without Getting Burned!

Written by Meredith Pond

Continued from page 1

Many customers may not expect a huge price cut, and will be happy with what you offer them. They simply want a sincere gesture that you are willing to deal.

4. Don't keep changing your firm offer. I saw a business person trying to sell a computer to a customer who seemed onrepparttar brink of buying. "OK, if you buy right now I can take $100 ofrepparttar 127486 price but that's as good as I can do," he said.

Whenrepparttar 127487 customer still seemed reluctant, he added, "OK, if I talk torepparttar 127488 boss we can make that $250 off, but that's all we can do."

I could seerepparttar 127489 light inrepparttar 127490 customer's eyes. She knew she hadrepparttar 127491 salesman onrepparttar 127492 ropes. She realized his final offer was far from final.

All this is contingent on your having a pretty good profit margin built into your products or services. If your business runs on a very tight margin, you may not be able to make any concessions on price.

Instead, offer an additional free or low-cost service. Provide free advice afterrepparttar 127493 sale, an attractive guarantee, or additional bonus items you get or give at very low cost to you.

Frankly, if your price is already amongrepparttar 127494 lowest, you may not need to drop it further to get sales from those who might otherwise want a price reduction. Simply point out how your price is already lower than what competitors charge, for a lot of people, that will be enough.

Many customers automatically assume that you're not at your lowest price. By showing them you have already made strides to offer very attractive prices, customers will often droprepparttar 127495 subject of a price reduction and buy without haggling.

Meredith Pond and her team of top writers help you increase profits without working harder. See Meredith's editing services, advertising packages, and free business ideas at Reach her at or 801-328-9006.

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