Three Secret Keys to Persuasion Magic

Written by Peter Murphy


Continued from page 1

Run throughrepparttar scenario again and again in your mind, and see everything working out in your favor. Picture it, hear it and feel it going your way. Only when you have visualized this in great detail are you ready to let go.

Ask yourself: could I just let go of wanting this to happen? Spend a few minutes asking this question until you feel at peace about your goal, when you feel at ease you will know that you have let go.

Letting go is vital if you are to be at your persuasive best. The best influencers prepare emotionally in advance ofrepparttar 127340 big event, you now know how to join them.

3 Be Persistent And Count To Ten

I once worked forrepparttar 127341 best salesperson I have ever come across. I could never figure out what it was he did differently to everyone else. What wasrepparttar 127342 secret to doing so much better than everyone else?

One day I asked Paul what his secret was and he told me. He said that he will listen to *No* ten times before he even considers giving up on a prospect. Whereas most salespeople grow weary or give up after hearing Norepparttar 127343 fifth time, Paul is only getting started!

I took on board his philosophy and immediately found that I was catching more of those tricky sales as well as enjoyingrepparttar 127344 selling game a little more. Be persistent with a smile on your face and count to ten!



Peter Murphy is a freelance business writer. He publishes a free weekly ezine full of practical tips for communicating at your best under pressure. All new subscribers receive a free e-book with powerful strategies for being at your best. To subscribe send a blank email to:


Psychology Sells

Written by Terry Telford


Continued from page 1

Feelers These are emotional people, often making spur ofrepparttar moment purchases. By creatingrepparttar 127339 right mood and stirring repparttar 127340 right feelings, these people are motivated buyers. HOTBUTTONS: Positive reinforcement, vivid and picturesque copy

Benefiters Exactly like their title, benefiters want to know about repparttar 127341 benefits of what you are selling. You need to show these people how your product or service will help them reach their goals. HOTBUTTONS: Wants and needs focused copy

Sense of Priders These people respond to offers that give them a sense of pride, meaning and visualization. HOTBUTTONS: Strong symbols and positive images: vision, dreams, goals,repparttar 127342 big picture.

And there you haverepparttar 127343 six personality traits that we all share as human beings. Try to use as many ofrepparttar 127344 hot buttons as you can to increase your sales and profits exponentially.

To find out approximately what percentage of your market belongs to each category, try this simple test. Write six ads. Formulate each ad to appeal to a specific group of personality traits. Run each ad once in your regular advertising spots and trackrepparttar 127345 results of each ad. Try this approach with different publications. You'll be surprised, different publications appeal to different segments ofrepparttar 127346 personality trait scale.

Good luck with your marketing, have fun and I'll see you on repparttar 127347 beaches ofrepparttar 127348 world.



Terry Telford is the author of the popular ebook, Website Ladder, and the founder of bpc publishing, where you can pick up your FREE and almost FREE website marketing and traffic tools. Visit http://www.bpcpublishing.com today!


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