http://www.cafepress.com/cwfb.13008954

Sticker and Frame Design Tips:

Only use top level domain URLs The shorter URL better because it will be much easier for other driver to remember since most people don't write down what they see while driving.

Eliminate "http://" and sometimes "www" Typing "http://" is not required in most browsers and is just a waste of space. In most cases, adding "www" before domain name is not necessary (ie. www.mrgoodbeer.com is same as mrgoodbeer.com). Make sure to test your domain name without "www" before using it in any advertising.

Capitalize when appropriate Use both upper and lower case letters in your URL to help reader identify and remember your site (ie. MrGoodbeer.com is more appealing and memorable than mrgoodbeer.com). Note, most individual vinyl letters are only available in upper case so this is not possible with them.

Use color Bright colors attract driver's attention.Try red on yellow or yellow on red.

Read guidelines carefully If using CafePress.com, make sure to read their "Image Workshop" at http://www.cafepress.com/cp/info/help/images.aspx to take full advantage of available space on merchandise.

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Before embarking on any campaign, business owner needs to know, understand, and specifically define primary demographic group which comprises their customer profile. Without this, there cannot be an effective plan, which is a necessity for success. The fact is that less than 10% of all contacts a company makes will ever respond. So you could mail out your postcards to 100 select people and you’ll get, on average, less than 10 responses. So how about reaching 150,000 people each week with a radio flight? Or over 400,000 people with an ad in a major daily newspaper.

Think about it. The opportunities are endless and business potential is limitless. You need to make that commitment to grow your company. Offline advertising for online companies needs to be considered by you and all others in online business. The possibilities are there for taking.