The art of "Page Positioning"

Written by Janette Moran


Continued from page 1

Meta Tags, Header etc. Meta Tags,repparttar Header, Title, Key Word, Descriptive Tags and such can be found atrepparttar 128417 top of a page, when viewed in Raw or Naked HTML code. This chunk of input is invisible onrepparttar 128418 viewers side, and is only viewable in pure HTML source. This isrepparttar 128419 reason forrepparttar 128420 magic behind it. Search engines are capable of reading this information, and do. This top section of a page largely determines how a page will be placed in a search. To find where to place you Key Words, open up your page in an HTML editor. Openrepparttar 128421 page as HTML only. It should have no pictures and many colored text. Atrepparttar 128422 top you will see input that says <"META NAME"> , <"HEADER"> , <"TITLE"> or something like this. If you can see that, then you've found them! Inrepparttar 128423 space that follows you will see another site of words which may resemble this <"DESCRIPTIVE WORDS"> or <"DESCRIPTION">. this is where you substituterepparttar 128424 input with your key words. The words you use for this section should be formulated usingrepparttar 128425 Key Word you chose earlier. Key words should also be placed inrepparttar 128426 "Key Word" Tag of your page. Key Words should be used inrepparttar 128427 Header, Title etc. Userepparttar 128428 Key Words inrepparttar 128429 body text of your page to begin paragraphs whenever possible. Do not flood your page, however. Search engines prefer about 7 repetitions of Key Words, inrepparttar 128430 body, onrepparttar 128431 average. Specialize each page in your web. Different pages in your domain cover different topics. Use that to its' fullest potential. If you carefully choose descriptive Key Words, that are highly searched, for individual pages, you can turn each page into its own high ranking, viewer magnet. Capturerepparttar 128432 essence of each separate page. For example: Sayrepparttar 128433 individual page is for a product, userepparttar 128434 name, uses / its' trendiness to describe your product inrepparttar 128435 Key word, Meta Tag, Title, etc., of your page, with words specific to this particular page. The results? When people search virtually any aspect of your domain, they will find you. They will also be able to find you through more searches. And this means more chances of getting hits. This is especially good for large domains. But even repparttar 128436 smallest site can get extra needed attention by making their pages search engine ready. A good source for key words can be your highest ranking competitor. To see their key words, simply gotorepparttar 128437 page (of theirs) that you want to knowrepparttar 128438 keywords to. Go torepparttar 128439 top of your browser where you will find a button called View. Click View, fromrepparttar 128440 drop-down menu choose View Source, Or Source Code, or something to this effect. The page displayed will be in Raw HTML. Look towardsrepparttar 128441 top where you will see name like Meta Tag, or Meta Name, etc. And there they are. For you to see.

Links Make sure all of your pages are somehow linked to one another. This is vital for search engines to encompassrepparttar 128442 entire domain. Any unlinked pages will not be indexed (as good as never making it know torepparttar 128443 engine). You can even add invisible GIFs with allrepparttar 128444 links, or written small inrepparttar 128445 color of you background, what ever. Just put it there.

Submitting Now you can submit your pages. I would go here to do it. But if not, try to find a free service / low cost service that either manually submits each page, or has a method which make pages appear manually submitted. Search engines prefer manual submissions. To keep your page scoring well withrepparttar 128446 engines, submit often once or twice a month should be enough. Over submitting can cause your page to be dropped or penalized for Spamming.

Janette Moran of "http://www.eichost.com"


How To Get Your Site Listed in the Search Engines

Written by Herman Drost


Continued from page 1

2. The site should have its own domain name, so it is a stand alone site that then links to your main site. This will be your sales site. This site has all your products or services on it. You can develop a Theme-Based Site for each ofrepparttar products on your sales site. Each of these Theme-Based Sites will then link into your sales site, driving traffic to it.

Here's an example of what it could look like: car-care.com - your main sales site interior-car-care.com - First Theme-Based Site exterior-car-care.com - Second Theme-Based Site engine-car-care.com - Third-Theme Based Site

Allrepparttar 128416 Theme-Based Sites would contain a link torepparttar 128417 car-care.com sales site. Your sales site will contain links to each of these Theme- Based Sites so visitors can go there for more indepth information.

3. The purpose of your sales site is to makerepparttar 128418 sale. It does not have to be optimized with keywords becauserepparttar 128419 focus is to getrepparttar 128420 order. The purpose ofrepparttar 128421 theme based site is to presellrepparttar 128422 product by providing allrepparttar 128423 information necessary to putrepparttar 128424 customer at ease, and bringing him intorepparttar 128425 buying position.

Suggestion: Take one of your products or services and create a Theme-Based Site this week. Monitor its ranking inrepparttar 128426 main search engines inrepparttar 128427 coming weeks. If successful, you will see an increase in visitors to your main site and ultimately more sales.

Herman Drost is a Certified Internet Webmaster (CIW) and owner of iSiteBuild.com (http://www.isitebuild.com) Site Design, Hosting, Promotion Author of "Marketing Tips" newsletter. mailto:isitebuild@aol.com


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