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To illustrate this point, let me show you what happened in trying to promote my business on a free web site. Before we get into this, though, let me assure where I'm coming from. It's not to persuade you of idea of paid domain names and site hosting as end-all, beat-all solution to success. There's much more to it than that.
I've always been restricted by budgeting concerns. Could I have taken food off table to pay for business expenses that may or may not have earned enough to pay for themselves? For reasons too detailed for this article answer in beginning was "no". I'm sure most newcomers to this marketplace have same concerns.
On other hand, when I finally did register my domain name, I soon began seeing more traffic on my site. My domain host is not most expensive one out there, but what paying for a web site gives me is a shorter web address and less down time than with my free hosting service.
Where am I going with this, you ask? Here's where. It was months of submitting to classifieds, free for all links pages, and search engines with very little gain that finally convinced me. Even though I used funds from family budget as a leisure expense it has been worth it. I have made sales, and traffic is improving.
For you it may be a question of advertising money, or more basically, time to invest online. Whatever issue, it is experimentation that pays off. Please learn from activities that fall short of profit. That's extra value of self-teaching.
Don't be afraid to try and fail. Be more afraid of not trying for lack of all answers. After a sufficient length of time in business - and I mean months to years, not overnight - your efforts should pay off. You will then be able to try and succeed.
Brian Moore publishes 'BizOps Secrets', a complete ezine resource for online success. Subscribe and receive a free 5 line classified ad. Here's the address: mailto:firstname.lastname@example.org. AllPro BizOps, Proven Business Secrets That Work Online. http://www.allprobizops.com