And if you hate SPAM, you're really going to hate FFA pages! Here's why: When you post on FFA pages, you have to provide your e-mail address, and then promoter of site will promptly send you e-mails trying to sell you something.

All or most of e-mails you'll receive will be pure garbage and scams. For example: Earn thousands weekly working from home and other equally outrageous claims.

Although some FFA pages claim to be "SPAM free", they really aren't. So, if you auto-submit your site to thousands of FFA pages, you can expect to receive hundreds and hundreds of e-mails within days--and they'll just keep right on coming unless you unsubcribe to each one. And sometimes e-mails won't even allow you to unsubscribe.

Here's something else to consider: Most of people who submit to FFA pages are either on an extremely tight budget or flat-out broke. That's main reason they're submitting to FFA pages to begin with. That means that by slim chance someone actually did see your ad on an FFA page and clicked on it, chances of them actually buying anything are remote at best.

Our advice: Don't waste your time with FFA pages. They just aren't worth headaches!

Make your trade shows fun.

Live entertainment, educational seminars, clowns, puppeteers, and magicians are just a few of tools you can use to make your show fun and informative. Advise your exhibitors not to rely on their products alone to sell show biz experience. Booths filled with inanimate objects are boring and won't capture attention of your audience. However, if you support your exhibitors by injecting a little excitement into show, you'll have attendees in palm of your hand.

Provide lots of comfortable space.

Make sure you have enough space at your show, both on exhibition floor and in booths, to comfortably accommodate your guests. Don't try to cram as many booths as possible into space allotted. A cramped show environment does not allow attendees free rein to wander comfortably, and harried, crowded consumers don't make good customers.

Help your exhibitors design their booths so they don't sacrifice comfort for hardware. Booths that are crowded with display items make it difficult for consumers to focus their attention on each item. Advise your exhibitors to set up their booths so that attendees can see everything clearly in an uncluttered space. Booths should provide good lighting, easy-to-read signage, and attention-grabbing graphics. Consider publishing a brief pamphlet of booth design tips and distribute it to exhibitors.

Inject show biz excitement into your advertising and public relations.

Without resorting to hyperbole, your advertising should reflect excitement, creativity, and flavor of your event. Observe how producers of movies and Broadway musicals advertise their shows and incorporate as many of those elements as are feasible in your own advertising. Every ad you place should showcase opportunities that your show offers.

Train your most trusted show employees to lead media to most engaging exhibits. Have a staff member on hand at all times who can articulately tell reporters about your event and what makes it unique.

Remember you are in show biz, and you must create and promote an event that is as exciting and dramatic as a great movie or play. Your exhibition space is your stage. In order to generate interest, you must put on a performance that will keep attendees riveted to your exhibits and eager to come back for sequel!