The Top 10 Mistakes Made in Business PlansWritten by Jan B. King
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7.Not writing for target audience. Although core is same, plan should be written for perspective of banks, equity investors, and others. Go as far as you can to tailor each plan to audience’s specific interests to show you’ve done your homework and know to whom you are talking. 8.Starting with a boring, unenthusiastic executive summary. This is first section to be read, and if it isn’t exciting rest may never be seen. Make it fun and be enthusiastic. It should stand alone and generate interest for more. It deserves all thought you would put into a professionally done promotional piece for your customers. 9.Poor presentation. If you have typos and grammatical errors in your business plan, reader will assume work you do in your business is sloppy too. 10.Saying too much. Keep entire plan to a maximum of 30 pages, with an executive summary of 3 pages or less. If investors are interested, they will ask for any other information they need. Amateurs talk in business plan about unimportant details because they don’t know what they should say and what they shouldn’t. Hire a professional editor to reduce page count and help you emphasize your strengths.

Jan B. King is the former President & CEO of Merritt Publishing, a top 50 woman-owned and run business in Los Angeles and the author of Business Plans to Game Plans: A Practical System for Turning Strategies into Action (John Wiley & Sons, 2004). She has helped hundreds of businesses with her book and her ebooks, The Do-It-Yourself Business Plan Workbook, and The Do-It-Yourself Game Plan Workbook. See www.janbking.com for more information.
| | “SECURITY LIABILITIES YOU NEED TO WORRY ABOUT”Written by Gary L. Cunningham, C.P.O.
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The second thing you need to do is actually implement recommendations from consultant. Without this step in place you do nothing but raise your liabilities, especially if it is over a matter of cost of security measures you need to implement. The courts do not look favorable on those that neglect to install security measures just because of cost associated with them. The third thing you should do is look at all your policies and procedures; they will usually be reason that you have a security issue in first place. Most times security measures you need most to reduce or eliminate an issue is in way policies and procedures are written or not adhered to. Take a close look at entire make up of your company, hiring, retaining and termination of employees. Look at all you policies and procedures for way you do and run your business. Take a close look at outside of your business for anything that may get someone hurt or protect a possible criminal. This is only way you will find things that can get you sued, you have to find them first to fix them. Having a lawsuit filed on you for them and going to court saying you didn’t know is not a valid excuse! Look at crime factors in your neighborhood and other businesses around you and then see what you can determine is possibly going to happen to you in any type of criminal event or incident that you may be sued for. Then make necessary changes to all these to reduce/eliminate possible lawsuit factors. It is not easy or not time consuming to do all this. That is why it is suggested a security consultant do it for you. It can save you a lot of time, money in long run and be done right way before you do get sued.

Gary Cunningham is a Certified Protection Officer with over 30 years experience in High Risk Security, Law Enforcement Special Operations, Specialized Training and Military Special Operations. For more information on his services to business owners, check out www.cmbizinfo.com or e-mail him at mailto:secuone@aol.com!
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