"The Spider Is Waiting To Get You...But, Are You Ready?"

Written by Roger J. Burke


Continued from page 1

2. Go easy on Keywords and too many JavaScript cookies. If you have an excessive number of keywords in your tags, your site could be banned. An excess of cookies can confuse spiders.

Better to ensure thatrepparttar TITLE and Description tags are used properly to provide a true "picture" ofrepparttar 134613 site.

3. Dynamic pages (ASP,PHP etc with a question mark) are a real nuisance for spiders - they can get caught forever, trying to followrepparttar 134614 links. So...the spiders are programmed to ignore those pages.

Hence, if you must have them - say, for a database application - link to them fromrepparttar 134615 main page(s) that is ASP or PHP free.

4. Keeprepparttar 134616 graphics, video and music torepparttar 134617 bare minimum. Not only willrepparttar 134618 spiders love you, but your prospects will not have all their senses battered trying to find out what you're selling!

Much better to hone that textual content...make your words sing and dance, instead.

5. When submitting pages to search engines, do it manually. Not only does that ensurerepparttar 134619 job is actually done, you will also ensure that each submission is tailored for each SE. And remember, there are barely a dozen or so SEs that count; get indexed in those and you can worry aboutrepparttar 134620 rest later.

There are many automatic submission services, but I do not use them for my submissions torepparttar 134621 majors. For submissions to lesser known search engines however, I've usedrepparttar 134622 services of Selfpromotion.com with good results. Use this link if you're interested:http://online-wealth.com/promo/ .

Don't forget: make sure thatrepparttar 134623 first four points are fully covered *before* you make *any* submission to *any* SE.

So...if you followrepparttar 134624 spider's rules *and* you have site with unique, themed content, you are very well positioned to get top ranking in allrepparttar 134625 majors, for your keywords.

Additionally, if you can generate relevant links with other sites, that will tend to improve your popularity and your overall ranking. But, in my opinion, that's a bonus.

And, finally, it's getting a lot tougher to get intorepparttar 134626 major SEs now. That beingrepparttar 134627 case, get it right first time or you'll just keeping losing more time and money. ;-(

Roger Burke has been involved with computers since 1967, and has managed to break quite a few, over the years. He, and his wife Sherry, are now actively engaged in online self-publishing and promoting specific affiliate programs at http://online-wealth.com . If you have any comments or questions about this article, please send emails to mailto:webmaster@online-wealth.com . Copyright 2001, Online-Wealth. All rights reserved.


"Chase Those Page One Blues Away...Get Themed Content On Your Site And Get On Page One!"

Written by Roger J. Burke


Continued from page 1

Do you see my point: if there had been a site with that exact phrase,repparttar search engine software *had* to pick it. That'srepparttar 134612 way search software works, basically.

To make sure your site appears on page one though, you have a bit more work to do.

A quick check with Betterwhois.com for 'BaseballRulesAndTerminology.com' showed that it is available for purchase. Guess what? So arerepparttar 134613 .net and .org names available, and I'll bet .TV and .biz are also!

Now, for ranking purposes, most - if not all - SEs place more emphasis onrepparttar 134614 domain name,repparttar 134615 domain title,repparttar 134616 domain description andrepparttar 134617 themed content ofrepparttar 134618 site. The last is perhapsrepparttar 134619 most important. The keyword meta-tag is all but dead (I'd make sure I followedrepparttar 134620 rules, but I wouldn't worry about keyword meta-tags much). Links are important, but they're last in priority.

Now, if I were that baseball expert, I'd boogie on down to my favorite domain registrar, buyrepparttar 134621 name(s), buildrepparttar 134622 site and get on page one...

Well, now...how can I be *so* sure, you ask?

Let me answer that with examples from my own domain, online-wealth.com. The two words - 'online' and 'wealth' - are pretty common onrepparttar 134623 web, right? And, when used as a phrase 'online wealth', you'd be inclined to thinkrepparttar 134624 same, right? Well...right again!

Here arerepparttar 134625 results (i.e. number of web pages) forrepparttar 134626 search phrase 'online wealth', usingrepparttar 134627 same search engines, without quotes and with quotes:

First up, without quotes: online wealth Altavista: 105,722,390 Google: 946,000 Excite: 15,634,290 Lycos: 525,516 Northern Light: 490,409

Yes, those figures from Altavista and Excite *are*repparttar 134628 numbers returned to me, I assure you!

Now, with quotes: "online wealth" Altavista: 1556 Google: 1750 Excite: 490 Lycos: 1662 Northern Light: 871

The only results page that does NOT include our domain of online-wealth.com on page one, is that from Lycos. All ofrepparttar 134629 others have us on page one, and usually number 1! (I'll have to find out why Lycos is ignoring us!)

What does all that mean? Simply this: anybody who punches in "online wealth" or 'online wealth' (no quotes), into a search box, will find our site on page one ofrepparttar 134630 majors and probably in number one position. And that includes Yahoo, Ixquick, and a few others!

So, you expert on baseball...with more information aboutrepparttar 134631 topic than anybody else...get that domain name, organize that information into a coherent whole - be it a catalog, a dictionary, a database, an e-book or whatever - develop a killer title and description that precisely encapsulate what your new site is all about, promote it to all SEs and directories and...

Hey, don't expect *me* to click through...I prefer deep-sea shark fishing...even if you are on page one ofrepparttar 134632 majors, for your theme! ;-(

Huh!?

Well...that'srepparttar 134633 web! Even if you are on page one, 30% of searchers will ignore you, anyway!

But, at least you'll *be* on page one, and ahead ofrepparttar 134634 rest, whenever your target prospects find you.

P.S. When I last made enquiries, there were maybe only 48 links pointing to online-wealth.com. I get different results from different SEs...so I don't worry about links at all.



Roger Burke has been involved with computers since 1967, and has managed to break quite a few, over the years. He, and his wife Sherry, are now actively engaged in online self-publishing and promoting specific affiliate programs at http://online-wealth.com . If you have any comments or questions about this article, please send emails to mailto:webmaster@online-wealth.com . Copyright 2001, Online-Wealth. All rights reserved.


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