The Role Of Internet In Mystery Shopping

Written by Joseph Then

Continued from page 1

Real time mystery shopping is as important for any modern business as any other aspect of business. To meetrepparttar higher expectations of consumers, for proper operation and management of customer services it is mandatory that they should go in for evaluations and audits. This would not only make them realizerepparttar 142593 importance of mystery shopping, but also lead them to realize thatrepparttar 142594 use of conventional methods of mystery shopping are not enough, to meetrepparttar 142595 day to day requirements of mystery shoppers who are based far away fromrepparttar 142596 mystery shopping companies.

This is where Internet comes into action and solves allrepparttar 142597 problems. Mystery shoppers can apply on line for mystery shopping jobs. They even get to keep in touch with their companies through Internet. To submit reports, do research aboutrepparttar 142598 clients that they would be working for, their status inrepparttar 142599 market and above all to know about their rivals; they make quick use of Internet. Moreover, when mystery shopping services are provided to countries from aroundrepparttar 142600 world it is mandatory to establish a link between all of them. All this is possible only when companies opt for real time mystery shopping.

Joseph operates an online resource providing mystery shoppers an avenue to locate more companies to hire them for mystery shopping tasks.

You can read more about the resource at:, the place for Mystery Shopper Resource

Search Engine Optimization - A Beginner's Guide

Written by Claude Beavers

Continued from page 1

Ever-changing, original content is very important torepparttar search engines, as it shows your website is growing and popular. Even with one new article a day, you will be surprised atrepparttar 142096 results. If you haverepparttar 142097 time, you can even write your own articles and content and place them on your site. This content will be completely original, and nobody else onrepparttar 142098 internet will have a copy (or if they did, you can track them down and exercise your right to copyright as an author). Not only can you get original content by writing your own articles, but you can post them on for free with your name and a link to your site atrepparttar 142099 bottom. You provide content torepparttar 142100 online community and they provide you links back to your homepage. A win-win situation either way you look at it.


Keywords are words within your meta tags that you would likerepparttar 142101 search engines to list you under and pay special attention to. Picking keywords can be tedious and difficult at times, but good keywords can makerepparttar 142102 difference between lots of traffic or no traffic at all. Search for sites on your favorite search engine that relate to your own and check what keywords they have chosen. You can do this by going to View -> View Source onrepparttar 142103 menu bar. The keywords will be marked by a "" tag. See which keywords they are using that you may want to use as well. Keep a list of up to 50 ofrepparttar 142104 keywords you think will berepparttar 142105 best match for your site and add them in to your meta tag. As always, be sure that these keywords directly relate to your site. This will help your listings inrepparttar 142106 search engines, as well as help browsers findrepparttar 142107 site they are actually looking for.


Provide descriptions in your meta tags for each one of your pages. Use descriptions to provide an outline of what each particular page on your site is built for. Keep them clear and concise, and don't load them up with keywords. For example, for your main page, use a description that containsrepparttar 142108 slogan for your website and a brief outline of what your site is meant for. For you would say something alongrepparttar 142109 lines of "Online Marketing Information, Tips, and Strategies - We provide free articles on all you need to know about website promotion." With clear descriptions,repparttar 142110 search engines will not consider a particular page a "duplicate listing" just because it hasrepparttar 142111 same title as your other 30 pages, and it will make it easier for browsers to find what they need.

Alt Tags - description of images

Alt tags are descriptions of images on your website. These can be seen when you mouse over picture, and can be seen byrepparttar 142112 spiders ofrepparttar 142113 major search engines. Having a description of a picture makes it easier for a spider to understand what is actually onrepparttar 142114 site. If, perhaps, you have a tutorial on your site describing how to set up a web hosting account, and this tutorial has screen shots for people to follow instructions easier, you would want to make an alt tag for each screen shot. This will allowrepparttar 142115 spider to see that not only do you have a tutorial teaching your users how to create an account, but it comes with screen shots instead of random images of your dog or family.

Pictures that are part ofrepparttar 142116 template for your site don't necessarily have to have alt tags, since they are purely for visual effect. For graphical buttons it would be beneficial to have alt tags, to explain torepparttar 142117 spider that these are links to other portions of your site. Although these are not really necessary either, it never hurts to have tags explaining where a button will take you once it is pressed.

For further information on Search Engine Optimization, stay tuned for "Advanced Search Engine Optimization"

---------- Article by Claude Beavers

You can see other articles by Claude Beavers on this topic at:

    <Back to Page 1 © 2005
Terms of Use