The Right Track

Written by Bob Osgoodby

Continued from page 1

Other web sites do care if your ad is seen. So what is their motive? They are trying to build an advertiser base, and hope you will purchase a paid ad from them. Ads submitted to sites like this usually have a life of a week or more, and can be renewed indefinitely. Their goal is to attract people to their site and hope that you do business as a result of your ad. Some people report great success with this. Others post an ad here and there and wonder why they don't make sales.

Newsletters published on a regular basis that allow free ads, are a different story. When they receive ads, each one is checked manually. They usually only permit one ad per cycle, and if you submit 7-12 ads a day, you will quickly overwhelm their processing capabilities. To them, this is spamming. Because they might receive 500+ ads a day, their only recourse is to "fight fire with fire". What they do is automatically filter outrepparttar ads submitted using this type of software. They will never see your ad submissions.

So what does this automatic submission software do for o you. Inrepparttar 101093 first example, your ads might have a useful life measured in minutes. Inrepparttar 101094 second case your ads are "blocked" fromrepparttar 101095 sites that will produce your best results.

Once you are blocked (depending on how they do it) you may never be able to submit ads to these quality sites again - even if you do it manually. Some block atrepparttar 101096 email address level. Once an address is blocked, their filters will automatically delete your incoming email, whether it is an ad or not.

Maybe that automatic submission software isn'trepparttar 101097 best hundred bucks you could ever spend.

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at:

Five Ways To Super-Charge Your Ads

Written by Raymond Johnston Jr

Continued from page 1

This product will help you pull 28% more visitors.

Tellrepparttar customer how you can make their life easier and you will get a nice percentage of visitors.

Be specific with your statements.

Notice how I used 5 hours and not, a few hours a week.

Also, using an exact percentage such as 28%, is much better than rounding it off to 30%.

A specific type statement is much more believable than a generic one.

4. Test your Headlines

You should now test your headlines to see which one pullsrepparttar 101092 best.

The number of headlines that you test will depend on what size budget you are working with.

I am going to use an example of how I test two different headlines. You can userepparttar 101093 same principles to check as many as you choose.

This is one way that I test my headlines. There are many ways to test. Use your imagination andrepparttar 101094 ways are unlimited. This is a nice simple one.

I now have my ad copy finished and I will userepparttar 101095 same ad copy with both headlines.

I choose a couple of ezines within my budget and buy a couple of some type Sponsor Ad. I personally prefer to userepparttar 101096 Top Sponsor spot. It attracts more attention and not only gives me truer results but also usually gives me more sales as well.

The first week I run my ad with Headline A in ezine number 1 and Headline B in ezine number 2. The second week, I switchrepparttar 101097 ads torepparttar 101098 other ezine.

Withrepparttar 101099 ads running for a full week in each ezine, I have pretty good numbers to check for results.

You now know which headline pullsrepparttar 101100 best, so it's time to start your ad campaign.

5. Advertising Campaign Deluxe

At this point, most ofrepparttar 101101 work is done, but not quite.

The two most popular places to advertise are Solo Ads in ezines andrepparttar 101102 Pay-Per- Click search engines.

I personally prefer to use Solo Ads as my primary method of advertising. With a little research, you can find some ofrepparttar 101103 better ezines to advertise in.

I personally like to subscribe torepparttar 101104 ezine and check it out. You want to find ezines that have valuable information. Ifrepparttar 101105 ezine provides good content,repparttar 101106 subscribers are usually reading and if they are reading, you have a great audience for your ad.

The second choice is Pay-Per-Click search engines. They can be a very valuable tool when used correctly but they can also cost you a big chunk of money quickly if you are not skilled at using them.

I would recommend that you use Solo Ads until you are sure that your sales page or website are accomplishing what you wish.

Getting a successful ad campaign offrepparttar 101107 ground takes a lot of time and effort. Most are not willing to payrepparttar 101108 price for success. Takerepparttar 101109 time to make your campaign successful by Super-Charging your ads.

Raymond Johnston Jr is the publisher of Money For Hire Ezine. Find the latest marketing trends, newest traffic programs, get free marketing courses. Subscribe by sending an email to You can receive my latest marketing course free. The Art of Getting Subscribers

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