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The Internet marketing hype stories are getting taller, just as promised timescale for online millionaire status is getting shorter. I get many emails which suggest that if I invest just $39.99, $14.99 or even $zero, I can make thousands of dollars a month within a few weeks. I can master art of Internet marketing in one course or one eBook and 'hey presto' I will be successful, with lots of money rolling in on autopilot. In some cases I'm told I can just sign up without doing any work.
The Internet gives us a powerful potential source of income, however, like any trade or profession, it takes time and effort to learn how to succeed. It took me 5 years to qualify as an accountant and with my new career it has taken me just 6 months or so to get a successful business going... but it wasn't 6 WEEKS and no, I'm not earning millions yet.
In any home-based business you obviously need a good product or 'formula'. There are three other essential ingredients which are often omitted from success recipe:
1. Realistic expectations. 2. Motivation. 3. Action... doing not just hoping!
Most people who quit a home-based business have unrealistic income expectations.
Motivation is often overlooked... do you NEED your online business to be successful or do you just want it to be? If you don't need - or have a burning desire - to succeed, you probably won't. The low investment doesn't help here either. What have you got to lose - $39.99, $14.99 or even $zero?
And as for action, well it's time for me to DO something... back to traffic building school.
Richard Wall left the rat race in 1994. He has 6 years of home-based business experience and his new eBook 'Residual Dream' includes valuable hype-busting information for home-based entrepreneurs. http://www.squillionaires.com mailto:richard@wallpotential.com