Advertisers will also flock to search portals that are industry-specific, as they appreciate unique benefit of reaching a very targeted audience who have a higher likelihood of purchasing their product or service.

Consider niche search engine, Alarm Tools - http://www.alarm-tools.net . The traffic this portal attracts will be of significant interest to manufacturers of security equipment or emergency supplies. Imagine targeted traffic that an alarm company could receive from a link in above search directory.

Comtemplate quality traffic a financial planner could glean from an RSS search directory focussed on finance and investing at http://www.finance-investing.com .

Locating topic-specific search engines is not all that difficult. Consider using resources provided by Search Engine Watch, Web Search Engines, and Search Engine Guide to locate engines that are topic-specific:

Search Engine Watch - http://searchenginewatch.com/links/article.php/2156351 Web Search Engines - http://www.web-search-engines.net/directory/topic-specific.html Search Engine Guide - http://www.searchengineguide.com/searchengines.html

Qualified 'clickers' or interested buyers is what it is all about; whether you are selling a product or advertising, more targeted traffic better fit. As an advertiser, consider topic- specific search engines. As an online marketer, consider creating a niche search portal, as market is ripe.

d. Make sure your address is listed SOMEWHERE on your website.

e. Fill in Comments/Suggestions section at end of form. They really would like to know what you have to say about your website.

f. Use as many keywords as you can in your title & description.

2. Getting in without cash:

If you would like to submit your site, but don't want to pay $199 fee, then you can go in through Regional/Local categories and stand a good chance.

a. Make sure you choose a category that has company's home town or city in it (e.g. "flowers Garden City, New York" ) - this may limit your search capabilities slightly, but a lot of regional sites come up in general searches on Yahoo! as well as top categories. So, your site will come up under Flowers, as well as Flowers New York.

b. Again, fill out form COMPLETELY

d. Make sure your address is listed SOMEWHERE on your website.

e. Fill in Comments/Suggestions section at end of form.

f. Use as many keywords as you can in your title & description.

Some general tips for your submissions:

Although categories are not always listed alphabetically, sites within categories are alphabetical, so come up with a good title, that has a low letter (like A or B), but, do not stretch truth about your site. This is a Yahoo! no-no.

And, make sure your title or description does not read like Ad Copy - DO NOT write: The Best Flowers in World! or #1 Flower Site - this will definitely put you in outbox.

Okay, these are some of tips we can offer you on getting your site listed. While bworks.com does include Yahoo! submissions in our general marketing proposals, we wanted to help you as much as possible if you would like to try it on your own.

The above guidelines have helped us tremendously, and they'll work for you.

If you'd like some more information about bworks.com marketing services, please contact us at: marketing@bworks.com.